Apartments by developer and housing association L&Q
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Buyers considering a move to Greenwich Peninsula have, in many senses, got everything laid out before them.
The area is home to the The O2 – the world’s most successful indoor arena, as measured by ticket sales – and it’s exactly these kinds of local facilities that make it an increasingly attractive place to put down roots.
Homes are currently on sale at Prime Point – a development by housing association L&Q located on West Parkside between Mary Magdalene All Through School and Central Park.
The scheme includes two bronze towers with the largest topping out at 29 storeys as well as lower rise brick-clad buildings.
Inside properties range from studios to three-bedroom apartments with prices starting at £399,950.
Buyers can expect floor-to-ceiling glazing, private outdoor space for all apartments and fully fitted kitchens with integrated Siemens and Bosch appliances.
The development also boasts a private roof terrace with views over the surrounding area, a lounge and a concierge service.
Prime Point has been ‘well received’
“We’re delighted to be delivering more new homes in Greenwich Peninsula – an exciting, fast-growing destination neighbourhood,” said Claire Brenlund, L&Q sales and marketing director.
“Sales at Prime Point have been well received and we expect continued strong demand here.
“Residents will have everything they need right on their doorstep, with many enjoying spectacular views of the City and beyond – making this the perfect place for a mix of local people, city workers and professionals to call home.”
There are multiple ways to secure an apartment at Prime Point, with L&Q offering those who reserve a property before May 31, 2026, a contribution of up to £29,750 towards stamp duty and £10,000 towards buying costs.
The housing association also offers a Rate Reducer scheme aimed at bringing down monthly mortgage costs.
Perhaps the greatest incentive to consider an apartment at Prime Point, however, is the location itself.
Well connected, the development is about eight minutes’ walk from North Greenwich Tube station, offering rapid connections to Canary Wharf, Stratford and the City via the Jubilee line.
The Peninsula is also well served by Uber Boat By Thames Clippers’ river bus services and the IFS Cable Car which takes passengers over the river to Royal Docks.
As the regeneration of the area continues, residents will benefit not only from the entertainment, shopping and drinking and dining venues in The O2, but a succession of other venues.
Design District delivers on street food and workspace alongside recent arrival The Dial, a microbrewery that’s seen Meantime return to making beer in the borough.
Other notable local attractions include luxury hotel complex Intercontinental The O2, cultural hub the Firepit Gallery and sailing venue the Greenwich Yacht Club.
The development also benefits from plentiful open space with multiple pathways, parks and locations to explore, all bounded by the Thames with views across to Royal Docks, Blackwall, the Isle Of Dogs and Canary Wharf to enjoy while out and about.
key details: Prime Point
Homes at Prime Point on Greenwich Peninsula are on sale now through L&Q. Prices start at £399,950 for a studio apartment.
Full details of incentive packages can be found online here.
Shared ownership properties and London Living Rent homes are also available at the development.
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