WaterAid Dragon Boat Race

SWR Business Direct offers fee-free booking for firms’ rail travel

Taking a trip on the train from London Waterloo to Barnes for business, leisure and to discover the area’s remarkable place in musical history

One of the WWT London Wetland Centre's otters at play - image by Jon Massey / Wharf Life
One of the WWT London Wetland Centre’s otters at play – image by Jon Massey / Wharf Life

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Finding genuinely stirring locations for business events or celebrations can be challenging in the capital.

Take the South Western Railway service to Barnes, a few stops from Waterloo, however, and you’ll be close to more than 100 acres of habitat quite unlike anywhere else in the city. 

The Wildfowl And Wetlands Trust’s London Wetland Centre opened its doors in 2000 – a sprawling site based round four disused Victorian reservoirs that’s home to hides, boardwalks, reed beds, ponds, large stretches of open water and plenty of vegetation.

The complex at its entrance includes a wide range of facilities including rooms for corporate hire suitable for 20 to 150 delegates. 

Spaces include the Water’s Edge Room for large theatre-style set-ups and H20, a 90-delegate meeting room equipped with smart screens and a covered decking area with views over the site.

The surroundings are, of course, the main attraction.

The centre is a sprawling complex arranged around a series of disused reservoirs - image by Jon Massey / Wharf Life
The centre is a sprawling complex arranged around a series of disused reservoirs – image by Jon Massey / Wharf Life

The centre is perhaps the only place in London where those attending corporate events can combine business with an opportunity to discover a breathtaking array of wildlife.

The site is not a zoo.

While some animals are looked after at the centre – including a charming, boisterous pair of otters – the majority are free to come and go as they please.

Walking around the site’s extensive network of footpaths, this makes for the constant and genuine thrill of the potential for a wild encounter.

The air is often thick with the calls of chiff-chaff, blue tit, crow, Egyptian goose, reed warbler, magpie and greylag goose.

On a recent visit to the site, my companion and I were astonished to come over a bridge and find ourselves a few feet from an almost completely motionless grey heron semi-camouflaged amongst the reeds.

The encounter lasted several minutes before the great bird took to its wings and flew a couple of leisurely circles around us before heading off over a hedge. 

A grey heron at the London Wetland Centre - image by Jon Massey / Wharf Life
A grey heron at the London Wetland Centre – image by Jon Massey / Wharf Life

a place to visit for leisure and business

The centre can also be visited on a more casual basis with day tickets starting at £17.10 for adults and £11.12 for children.

In addition to spotting a wide range of species of bird – think swifts darting over the waters to gobble up insects on the wing, swans preening and oyster catchers rearing chicks – there are plenty of activities to get involved with.

Pathways on the site include bouncing rope bridges and elevated walkways.

There’s also a picnic spot with percussion instruments, pond dipping, a well-stocked cafe and a gift shop.

Visitors can also attend daily talks on the centre’s two resident otters – Tod and Honey – and watch them being fed, while learning about this remarkable apex predator.

Fond of diving: A white-headed duck with a striking blue bill, spotted in Barnes - image by Jon Massey / Wharf Life
Fond of diving: A white-headed duck with a striking blue bill, spotted in Barnes – image by Jon Massey / Wharf Life

The glass-fronted enclosure offers plenty of space for the audience to see and capture the animals’ playful movements as they scurry about, swim and roll in the dirt. 

Everywhere there’s information, facts to absorb about the white headed duck (which has an iridescent blue bill) who loves to dive, for example.

Then there’s the water boatman who is the loudest animal relative to its size in the world.

Hides come fully equipped with bird guides and one is always staffed by a volunteer who’s ready with a telescope to help visitors get the most from the experience.

There’s a wealth of information to absorb, probably too much for a single visit, which is why many choose to become members at the centre. 

This costs £54 a year for adults and includes unlimited access to WWT’s 10 sites.   

You can find out more about the WWT London Wetland Centre on its website here.

Olympic Studios is located a short walk from the London Wetland Centre - image by Jon Massey / Wharf Life
Olympic Studios is located a short walk from the London Wetland Centre – image by Jon Massey / Wharf Life

dine at Olympic Studios

>> Going beyond the London Wetland Centre, Barnes is an attractive, quiet area of the capital to explore.

One absolute must-visit is Olympic Studios, a cinema, recording venue and brasserie with a storied history.

Music by an incredible list of artists has been committed to tape on-site including Prince, Adele, T-Rex, Queen, Bjork and many more.

The venue even has two police truncheons that were once used as percussion instruments by the Rolling Stones.


The Hot Dog at Olympic Studios - image by Jon Massey / Wharf Life
The Hot Dog at Olympic Studios – image by Jon Massey / Wharf Life

It’s also a pretty decent shout as a place to find refreshments.

I tried the Hot Dog, which comes juicy in a toasted brioche stuffed with pickles and sauerkraut.

This is served with fries for £16 , which is a steal.

Other top picks on the menu include ham and cheese croquettes for £7.50 and crispy fried squid for £8.50.

Located a short walk from the London Wetland Centre, this warmly appointed venue is all generous hospitality and good value.

Visit the venue’s website here for more information

The shrine marking the location of the fatal accident that killed Marc Bolan is near Barnes station - image by Jon Massey / Wharf Life
The shrine marking the location of the fatal accident that killed Marc Bolan is near Barnes station – image by Jon Massey / Wharf Life

visit Marc Bolan’s shrine

>> T-Rex lead singer and guitarist Marc Bolan has a deep connection to Barnes, having recorded elements of Prophets, Seers And Sages: The Angels Of The Ages at Olympic Studios there.

Tragically, the star also lost his life after the car he was travelling in left Gipsy Lane and crashed into a tree in 1977. 

Today the site of the accident is marked with a shrine decorated by fans with statues, white swans and memorials to other members of the band who have since passed away.

It is located a few minutes walk south from Barnes station

Visit between 8am-10pm

key details: SWR Business Direct

SWR Business Direct is free to use and allows companies to book, plan and manage business travel across the whole of Britain.

There are no hidden fees or charges and no booking fees on tickets purchased via the service.

You can find out more about the platform here


Joe says SWR Business Direct works on a fee-free model to help promote rail travel to businesses - image supplied by SWR
Joe says SWR Business Direct works on a fee-free model to help promote rail travel to businesses – image supplied by SWR

on track with SWR’s Joe Thurgood

Q

Many ticketing platforms charge fees for their services when I’m booking rail tickets.

How is SWR Business Direct different and how can it operate without charging them?

A

If you’ve ever booked a train ticket online, you’ve probably felt that little sting of annoyance when you get to the checkout page and see a booking fee tacked onto the price.

It feels like paying extra just for the privilege of buying the ticket. 

This happens because most third-party platforms are middlemen – they have to charge those fees to stay in business and cover their overheads.

With SWR Business Direct, the most common questions I get are: “What’s the catch? How can they offer a full corporate booking suite for the entire National Rail network without charging a single penny in fees?”

The answer is actually pretty simple, once you look behind the curtain.

SWR is a train operating company, not just a middleman.

Our Business Direct tool isn’t built on skimming a couple of pounds off your transaction, it’s built on getting people onto trains and then supporting them after they have purchased the tickets. 

By providing a high-quality, fee-free platform, we remove the barriers for businesses to choose rail over road or air.

It’s essentially a value-added service that keeps corporate clients loyal to rail.

SWR Business Direct also operates under a National Rail Contract with the Government.

Our goal is to incentivise railway travel by making it more efficient and accessible for everyone.

By offering tools like carbon reporting and automated expenses at no cost, we can help businesses meet their own sustainability goals while fulfilling their mission to modernise how we all travel. 

There is no quick win by adding on a booking fee – the aim is to be your long-term partner in transit.

It’s a win-win where you get the same prices you’d find at the station kiosk alongside the heavy-duty reporting companies need.

Read more: How Wharf Wellness is back with a packed programme in June 2026

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SWR Business Direct offers rapid refunds as plans change

The fee-free train ticket booking platform for firms offers maximum flexibility when plans change with 90% of requests processed in 24-hours

A mural celebrating Little Portugal in south-east London - image by Jon Massey / Wharf Life
A mural celebrating Little Portugal in south-east London – image by Jon Massey / Wharf Life

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The opportunity to be a tourist in your own city is one of the truly wonderful things about living in London or visiting the capital by train.

A melting pot, the diverse communities that make up its population have shaped the urban environment, with influences from across the world.

Take Vauxhall, for example. Located just three minutes from London Waterloo via South Western Railway services, the station stands at something of a crossroads.

To its west, a swathe of regeneration can be found in Nine Elms along the Thames connecting the area to Battersea Power Station via the US Embassy.

But head down South Lambeth Road and you’ll begin to feel the presence of the borough’s 30,000-odd Portuguese speakers. many with links to the Island of Madeira

Having relocated to the area from Notting Hill, the community has put down deep roots, reflected in the many bars, restaurants and cafés strewn in the streets around the main drag all the way down to Stockwell Tube station and beyond.


Estrela is located on South Lambeth Road - image by Jon Massey / Wharf Life
Estrela is located on South Lambeth Road – image by Jon Massey / Wharf Life

The area was recognised in 2023 with a mural outside Tate South Lambeth Library on Wilcox Close.

Painted by Eduarda Craveiro and Alex Bowie, this features the Coração De Viana, a traditional symbol of a heart decorated with silhouettes of icons from Portuguese-speaking countries around the world.

For the visitor, perhaps the best way to explore is via the food and drink, much of which is extraordinarily good value.

Our first stop is Estrela, a cafe, restaurant and bar open every day except Tuesday on the corner of Meadow Place and South Lambeth Road.

Here £25 will buy you two lightly fizzy glasses of Vinho De Pressao (a white sparkling wine served on draught), bread, sardine pate and crisp, juicy slices of chorizo “flamed on fire water”. 

It’s the kind of place locals frequent, with Portuguese TV on in a corner and a carefully constructed model galleon sitting on top of a fridge. The flavours are drop-dead delicious and the value fantastic.

Flamed chorizo at Estrela - image by Jon Massey / Wharf Life
Flamed chorizo at Estrela – image by Jon Massey / Wharf Life

Strolling further down South Lambeth Road, visitors are met with a wealth of options for sampling Portuguese cuisine.

There’s the Three Lions cafe and tapas bar, restaurant Machico and the Lisboa Patisserie, which functions more as a mini supermarket. 

Little Portugal isn’t like Soho, however. A degree of exploration and a willingness to walk around is the best way to discover its gems.

Keep going past Stockwell, for example, and you’ll come to Ilha Dourada, a bakery and deli that’s the ideal place to purchase Pastel De Nata, a custard tart that’s more like an national obsession than a mere pastry.

Expect to pay less than £2 for one of these flaky, sweet treats, which are a must-try, whether from this Stockwell Lane establishment or the likes of Madira Patisserie London, a little further down the road. 

Pastel De Nata tarts are available from Ilha Dourada - image by Jon Massey / Wharf Life
Pastel De Nata tarts are available from Ilha Dourada – image by Jon Massey / Wharf Life

There’s night life too, with many venues offering evening dining and entertainment.

Heading back towards Vauxhall Tia Maria Brazilian Bar hosts live music and serves up grilled meats, skewers and tapioca wraps behind its bright yellow walls.

Unusually, this venue features late night Sunday opening with parties running right through until 2.30am, an hour later than on Fridays and Saturdays.

Other venues to check out include Pinto’s and Lusitanos Bar And Grill on South Lambeth Road, both serving up high-quality Portuguese dishes.

Perhaps the best approach, however, is to simply visit with an open heart.

Leave the train at Vauxhall and wander south to see what takes your fancy.

There are enough venues of sufficient quality to leave things up to serendipity.

Pork and clams at O Cantinho De Portugal - image by Jon Massey / Wharf Life
Pork and clams at O Cantinho De Portugal – image by Jon Massey / Wharf Life

O Cantinho De Portugal

>> If you only visit one restaurant in Little Portugal, make it this one.

Located on Stockwell Road, this place has spent two decades serving up dishes from the old country.

O Cantinho De Portugal helpfully features a menu that shows diners exactly where the dishes they’re enjoying come from.

But go hungry. The portions here are generous and the prices low.

Porco A Alentejana is a dish of pork and clams all mixed up with fried potatoes and pungent picked veg (think cauliflower and carrots).

It’s zingy and delicious with the meat tender and well seasoned.

Bacalhau Com Natas is a creamy cod bake with potatoes and cheese and comes with a side salad. It’s rich, warming and deceptively filling.

At £18, both dishes are very well priced, served in a quirky, welcoming environment that’s filled with unhurried charm.

A glass or two of Casal Garcia Vinho Verde for £5 is ideal to set the seafood and pickles off perfectly.

O Cantinho De Portugal has been serving Londoners for more than 20 years - image by Jon Massey / Wharf Life
O Cantinho De Portugal has been serving Londoners for more than 20 years – image by Jon Massey / Wharf Life

key details: SWR Business Direct

SWR Business Direct is free to use and allows companies to book, plan and manage business travel across the whole of Britain.

There are no hidden fees or charges and no booking fees on tickets purchased via the service.

Find out more here

SWR's Joe Thurgood says SWR Business Direct offers rapid refunds for maximum flexibility - image supplied by SWR
SWR’s Joe Thurgood says SWR Business Direct offers rapid refunds for maximum flexibility – image supplied by SWR

on track with SWR’s Joe Thurgood

Q

My business is quite unpredictable and I often need to change plans for staff at the last minute as they travel across the country using the rail network. How quickly is SWR Business Direct able to process refunds for a company like mine?

A

Running a business is rarely a straight line, and, when plans shift at the last minute, you need a travel partner that moves as fast as you do. 

SWR Business Direct is designed specifically for this kind of unpredictability.

When it comes to refunds, the service is built for speed. When life throws you a curve ball and you need to change your business plans SWR Business Direct has got you covered.

All you need to do is send your refund request and we take care of the rest, with 95% of refunds processed within 24 hours.

That leaves you and your business able to get on with what you do best while we do what we do best– supporting you.

The value in aftersales support is often overlooked until it’s too late.

Having to wait for responses, constantly chasing for updates and wondering whether anyone is going to actually get back to you is not only frustrating but unproductive.

Wasted time is wasted money.

With SWR Business Direct, you are secure in the knowledge that a real person is at the other end dealing with your request and our dedicated team will save you and your business the need to navigate the arduous task of completing online forms or phone menus that seem to offer more choices than a Choose Your Own Adventure book.

Ultimately, this efficiency saves your business money by recapturing costs that might otherwise be lost to no-show tickets or rigid booking policies. 

It also frees up your staff to focus on their actual jobs.

With SWR Business Direct, your travel budget stays as fluid as your calendar, giving you the peace of mind to pivot whenever the market demands it. 

Best of all, there are no booking fees, no contracts, no sign-up fees.

You just pay the cost of the tickets.

Read more: How Barge East is growing its canalside presence for summer 2026

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SWR Business Direct places customer service at top of priority list

The fee-free platform for businesses and organisations offers real human contact to users to help them manage their travel arrangements

Putney is located 13 minutes from Waterloo via South Western Railway services – image by Jon Massey / Wharf Life

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Putney is a storied sort of a place.

Long the site of a river crossing, today the bustling high street and stretch of bank along the Thames sit alongside proud suburban streets – locations that have been home to politicians, artists, musicians, broadcasters, comedians, actors and sports personalities.

Its buildings are festooned with a diverse collection of blue plaques including one for being the birthplace of Henry VIII’s chief minister, Thomas Cromwell, and another marking the home of Fred Russell, the father of modern ventriloquism alongside cheeky sidekick Coster Joe.

It’s the kind of place that has a warmth to it – a welcoming stretch of city that derives much of its flavour from its proximity to the Thames.

As customer service is the theme for our second feature in collaboration with SWR Business Direct, it’s also the ideal destination for companies and organisations to treat those they work with at this time of year. 

From the mid 1800s, Putney has become arguably the rowing capital of London.

The construction of the SWR’s line from London Waterloo allowed for easy commuting – a journey that today takes just 13 minutes – enabling rowers to escape the then polluted waters of the capital to a more pleasant stretch of river.

Rowers are a common sight on the Thames at Putney - image by Jon Massey / Wharf Life
Rowers are a common sight on the Thames at Putney – image by Jon Massey / Wharf Life

In 2026, more than 20 rowing clubs are based along the embankment, with the area becoming home to the University Boat Race between Oxford and Cambridge in 1845.

Walk along the edge of the Thames to the west of Putney Bridge and you’ll likely see rowers tending to racks of boats or sculling over the water in the shadow of the numerous clubhouses and sheds that look over the river to Fulham.

Spring really is the season for the sport with venues along the river the ideal spot to take in the action and present a compelling proposition for client entertaining.

This is especially true for the University Boat Race – which starts in Putney, finishes in Mortlake and is set to take place on April 4, 2026, (Easter Sunday).

Official hospitality options for, arguably, the UK’s most famous rowing contest are available at The Presidents’ Club at the Thames Rowing Club for £349 per person.

The package includes Chapel Down fizz, a full complimentary bar, bowl food, canapés, Boat Race hosts and TV screens broadcasting full coverage. 

Other local venues will also be embracing the event in full force with top picks including The Duke’s Head and Thai Square Putney Bridge both of which overlook the start line.

Visitors to the area may then wish to take in artworks along the Thames by Alan Thornhill, which make up Putney Sculpture Trail, before repairing to one of a host of local venues such as Coppa Club, Tequila Mockingbird or The Bricklayer’s Arms for some relaxation after all the excitement.

From there, the High Street is awash with options to re-fuel such as independent buffet-style spot Octagreen, Lebanese restaurant Bosa Lounge or a succession of pubs such as the Spotted Horse or the Fox And Hounds.

From all of these, the station is no more than five minutes’ brisk walk for an easy ride back into central London or even further west for the adventurous.

The Duke's Head in Putney is right on the river - image by Jon Massey / Wharf Life
The Duke’s Head in Putney is right on the river – image by Jon Massey / Wharf Life

The Duke’s Head

>> This Grade II listed Victorian pile is located right on the Thames and offers arguably the best views of the start of the Boat Race in Putney.

Operated by the Young’s pub chain, the venue boasts warm woods, muted greens and floral prints on the inside.

The best tables are (unsurprisingly) located in the riverside dining room which enjoys high ceilings and serves a menu of keenly selected staples.

Another good shout is The Rowing Club room.

We went for the Hasselback Jerusalem Artichokes to start (£9.50), which arrive pleasantly crispy in a lake of burnt cauliflower puree and chilli oil.

Cumberland Sausages at the riverside venue - image by Jon Massey / Wharf Life
Cumberland Sausages at the riverside venue – image by Jon Massey / Wharf Life

To follow, while fish and chips is a sound option with a generous serving of both, our tip is the Cumberland Sausages, which come in a trio atop a distinctly Gallic stew of lentils, bacon, tomatoes and crispy sage for £18.

The Duke’s Head doesn’t take bookings for the University Boat Race on April 4, 2026.

Tables are allocated on a first-come, first served basis.

Find out more about the venue here

Coppa Club, Putney - image by Jon Massey / Wharf Life
Coppa Club, Putney – image by Jon Massey / Wharf Life

Coppa Club, Putney


>> This hot spot on the river delivers refined shelter, food and drinks in a pleasant, well-honed venue complete with dining igloos to get closer to the water 

Find out more about the venue here

SWR's Joe Thurgood says SWR Business Direct offers one-to-one human contact as the basis of its customer service - image supplied by SWR
SWR’s Joe Thurgood says SWR Business Direct offers one-to-one human contact as the basis of its customer service – image supplied by SWR

on track with SWR’s Joe Thurgood

Q

How does South Western Railway’s one-to-one customer service for its Business Direct clients benefit the companies and organisations that use the platform to organise and book train travel for their staff across the UK?

A

If you’re a PA or a regular business traveller, you know that booking trains can sometimes feel like a second job.

That’s where South Western Railway Business Direct steps in.

Our one-to-one customer service isn’t just a nice-to-have, it’s a genuine game-changer for anyone trying to manage a hectic schedule without losing their mind.

For the PA, the biggest win is having a dedicated point of contact.

Instead of shouting into the void of a generic Contact Us form or dealing with AI service bots, you get a real human who actually understands your company’s needs. 

At those times when you need to get an answer or refund those tickets because of a cancelled appointment, you have a direct line to a dedicated team who are there to resolve it and can turn a stressful afternoon of logistics into a quick email or call. 

Plus, the platform helps track spending and invoices, making the dreaded monthly expenses much less of a headache.

For the traveller, it’s all about peace of mind.

Organising business travel can be stressful enough, and our one-to-one customer service and aftersales experience means that we know, what you need and essentially it replaces the “do-it-yourself” frustration with a personal concierge feel. 

It saves time, reduces errors, and lets you focus on the actual business part of the trip rather than the transport. 

It’s like having an extra team member who happens to be an expert in rail travel.

And best of all, it doesn’t cost a thing, SWR Business Direct is free to use for companies and organisations, but delivers a premium feel to our customers.

Joe Thurgood is business sales manager at South Western Railway and works to assist companies with their transport booking needs

key details: SWR Business Direct

SWR Business Direct is free to use and allows companies to book, plan and manage business travel across the whole of Britain.

There are no hidden fees or charges and no booking fees on tickets purchased via the service.

Find out more here

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SWR Business Direct train booking system supports sustainability

Corporate travel platform has designed-in green tools to help firms report on their carbon footprint when using the railway across the UK

Taking a train to Woking from London Waterloo saves about 5.71kg of carbon emissions compared to driving there in a diesel car - image by Jon Massey / Wharf Life
Taking a train to Woking from London Waterloo saves about 5.71kg of carbon emissions compared to driving there in a diesel car – image by Jon Massey / Wharf Life

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SPONSORED CONTENT

For the first in a series of articles produced in collaboration with South Western Railway’s Business Direct service, we’re focusing on Woking.

The town – a rapid 23 minutes by direct train from London Waterloo – is hot on sustainability.

That makes it an ideal setting to talk about the increasing importance companies and their suppliers will be putting on assessing, logging and publicising their emissions, given new reporting standards that are coming into force across the UK.

Travel on SWR’s network to the destination and you’ll have generated an estimated 1.47kg of CO2 per traveller.

This is a marked reduction on riding a motorbike there (4.72kg) or taking a car powered by petrol (6.76kg) or diesel (7.18kg).

One of the benefits of the operator’s Business Direct service is that such data is instantly available for all journeys at the point of booking, enabling easy comparison and reporting.

The ideal place to grab a quality coffee at Woking station - image by Jon Massey / Wharf Life
The ideal place to grab a quality coffee at Woking station – image by Jon Massey / Wharf Life

why Woking?

So why travel to Woking?

The area has long been a hive of human activity, with archaeological remains dating back at least 4,000 years.

Listed in the Domesday book as Wochinges, the town was home to King Henry VII’s mother, Lady Margaret Beaufort, author HG Wells, while he was writing The War Of The Worlds and welcomed its first train in 1838.

Today, Woking is a base for a wealth of businesses including the UK headquarters of Japanese brewing giant Asahi, the main location for high end car manufacturer McLaren Automotive and a key site for power firm ABB.

It’s serious about green issues too, with both the local borough council and nearby horticultural powerhouse of RHS Wisley aiming to be carbon neutral or better by 2030.

Such forward thinking is why it’s also home to The Living Planet Centre – headquarters of the World Wildlife Fund’s UK operation and an ecologically sound structure that provides extensive events space within easy reach of the station.

The Living Planet Centre in Woking - image by Jon Massey / Wharf Life
The Living Planet Centre in Woking – image by Jon Massey / Wharf Life

green space and attractions

Woking is both close to London and in touch with nature, thanks to the likes of Wisley and the historic Horsell Common, making it well placed to welcome guests with numerous hotels for longer stays.

There’s also a vibrant hospitality and cultural scene with regeneration attracting names such as Gordon Ramsey as well as a succession of independent operators to serve the needs of locals and visitors alike.

The centre also features theatres and cinemas, plenty of shops and a spacious library. 

The Lightbox Gallery in Woking - image by Jon Massey / Wharf Life
The Lightbox Gallery in Woking – image by Jon Massey / Wharf Life

The Lightbox Gallery, opened in 2007, acts a museum and creative space at the heart of the town for those who prefer to take things at a slower pace, presenting regular exhibitions and core collections. 

All-in-all, this is a destination that’s well worth exploring beyond the confines of pure business travel.

At a mere 30 minutes from Canary Wharf (via the Jubilee line to Waterloo), it’s an intriguing prospect for a half-day outing, a place to stage an event away from the smoke or a venue for a working lunch that rolls over into the afternoon and then the evening.

The Gosling offers top quality service and delicately cooked food - image by Jon Massey / Wharf Life
The Gosling offers top quality service and delicately cooked food – image by Jon Massey / Wharf Life

The Gosling Restaurant And Bar

>> Set a short taxi or bus ride from Woking station, this cosy, modern restaurant delivers on flavour and value.

Perfect for a business lunch, it offers a three-course set menu for £30, including a choice of dishes from the the likes of gently curried cauliflower soup, pan-fried sea bream, corn-fed chicken breast and Madagascan vanilla pannacotta with spiced winter berries. 

Set on the edge of Horsell Common, this is a must-visit locally and diners should give serious thought to indulging in the rock oysters for £3.80, neatly shucked and dressed on a bed of ice. 

Marvellously ramshackle: Cellar Magnifique is close to the station - image by Jon Massey / Wharf Life
Marvellously ramshackle: Cellar Magnifique is close to the station – image by Jon Massey / Wharf Life

Cellar Magnifique Wine Bar And Café

>> Tucked away on Church Path a few steps from Woking Station, this quirky venue includes a table supported by a bicycle, a chair suspended from its roof and an improbably large collection of wine bottles behind its sprawling bar. 

Ideally placed for those catching trains back into London or travelling further afield, the menu extends to vintages by the glass, carafe and bottle, craft beers, ciders, spirits, liqueurs, cigars and cocktails as well as coffees and teas.

There’s even a selection of snacks, savoury platters and sweet treats to enjoy while the clock ticks onwards.

SWR's Joe Thurgood says SWR Business Direct makes reporting on travel's carbon footprint easy for companies - image supplied by SWR
SWR’s Joe Thurgood says SWR Business Direct makes reporting on travel’s carbon footprint easy for companies – image supplied by SWR

on track with SWR’s Joe Thurgood

Q

With mandatory UK Sustainability Reporting Standards coming into force for 2026/27, how can SWR Business Direct help large companies, and those supplying services to them, keep track of their carbon footprint when booking travel?

A

Now businesses will need to report on their carbon footprint, South Western Railway Business Direct can take the headache out of the paperwork and get your carbon house in order.

Carbon tracking might sound a bit daunting, so we’ve built the tools directly into the booking process to make it feel like second nature.

When your team logs on to book a train, they aren’t just seeing times and prices, they’re seeing the real-time CO2 impact of those journeys. 

It turns a mandatory requirement into an easy, everyday choice.

Because we use industry-standard benchmarks (aligned with the Rail Delivery Group), organisations can trust that the data is “decision-ready” for official reports. 

No more messy spreadsheets or best-guess estimates at the end of the financial year, the data is available with just a couple of clicks and you have a full report at your fingertips, plus comparisons to other modes of transport.

For suppliers, it’s a total win, too.

When your clients ask what the carbon footprint of the team you’re sending to us is, users can give them an exact, professional answer. 

SWR Business Direct essentially acts as your sustainability sidekick, capturing all those miles and converting them into the clean, audited data the new UK standards demand.

It doesn’t matter where in the country you are travelling to, from Manchester to Margate or from Southampton to Swansea, our portal is about making rail the greenest way to travel and the easiest way to report.

We’ll handle the maths, you just enjoy the journey.

And best of all, it’s free for businesses to use.

There are no hidden costs or subscriptions – companies just sign up and book their train travel.


Joe Thurgood is business sales manager at South Western Railway and works to assist companies with their transport booking needs

key details: SWR Business Direct

SWR Business Direct is free to use and allows companies to book, plan and manage business travel across the whole of Britain.

There are no hidden fees or charges and no booking fees on tickets purchased via the service.

Find out more about the platform here

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The PA Show Autumn set to return to Old Billingsgate in October

The event brings together PAs, EAS, VAs, office managers and other corporate support professionals with suppliers for one day

The PA Show Autumn is set to take place at Old Billingsgate in October, 2025 - image by Mash Media
The PA Show Autumn is set to take place at Old Billingsgate in October, 2025 – image by Mash Media

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The PA Show Autumn is set to return to Old Billingsgate in October.

Aimed at personal assistants, office managers, executive assistants, virtual assistants and those in other business support roles, the one-day event brings together more than 90 service suppliers with professionals from London and further afield. 

Sponsored by SWR Business Direct, which offers companies travel solutions by rail, the show promises “a dynamic mix of networking, learning, and supplier discovery”.

Running from 9am-5pm on October 9, 2025, visitors are free to explore a packed exhibition space featuring the likes of Addison Lee, TAG, National Theatre Events, Leeds Castle, Flight Club And Electric Shuffle, Fairgame and Up At The O2 among many others.

“Our exhibitors are carefully selected to ensure they deliver real value to executive support professionals,” says Lisa Farnfield, sales event director for The PA Show. 

“The event provides an efficient, inspiring way to discover solutions that can enhance productivity, streamline workflows, and create memorable corporate experiences.”

The PA Show sales event director, Lisa Farnfield - image by Mash Media
The PA Show sales event director, Lisa Farnfield – image by Mash Media

connect at The PA Show Autumn

Beyond the opportunity to connect with suppliers, the show also offers a range of features to help keep visitors engaged.

There will be speed networking sessions, enabling attendees to build up contacts as well as the option to have a complimentary headshot taken by a professional photographer for those seeking to sharpen up their online image.

The PA Passport Trail will also be making a return, offering visitors the chance to win prizes by engaging with participating exhibitors and to take home a goody bag filled with gifts once completed.

In addition to the networking and exhibition, The PA Show Autumn also boasts a packed programme of CPD-accredited sessions held in its Key Skills Theatre. 

Each is designed to equip attendees with practical tools they can implement immediately in their careers.

Topics include mastering communication and leadership techniques and harnessing new technologies that are reshaping the modern workplace.

These are paid-for sessions and can be booked when registering so visitors can secure a spot. 

Old Billingsgate is a short walk from either Monument, Tower Hill or Tower Gateway stations for Tube or DLR services.

The show attracts professionals from a wide variety of companies and organisations in the City, Canary Wharf, Greater London and beyond.

Those interested in exhibiting should contact organiser, Mash Media.

There are plenty of networking opportunities at the show for attendees - image by Mash Media
There are plenty of networking opportunities at the show for attendees – image by Mash Media

key details: The PA Show Autumn 2025

The PA Show Autumn, 2025, is set to take place at Old Billingsgate on Thursday, October 9, from 9am-5pm.

The exhibition is free to attend for PAs, EAs, VAs, office managers and professionals engaged in similar activities.

Registration is essential to gain entry.

Delegate upgrades are available for those looking to take advantage of the full educational programme.

Find out more about the show here

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Technology: How SWR Business Direct offers rail bookings across the country

Platform allows seamless ticket purchases and travel policy tracking for SMEs

SWR has created its Business Direct platform to help firms manage their travel

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“If you’re looking to save money as a small or medium-size company, you need to have a travel policy in place,” said Joe Thurgood, sales manager at South Western Railway (SWR).

With the post-pandemic return to face-to-face meetings, making journeys to attend events or spend time with clients has been back on the agenda for some time.

That means organisations of all kinds returning – or in the case of some more recent startups, beginning – to booking travel for people to get them to where they need to be efficiently.

It’s something the company Joe works for is taking seriously – developing the SWR Business Direct platform to enable users to book journeys across the whole country, not just on its own trains.

“It’s free to sign up, there are no fees on top of the fares and it’s very easy to use,” said Joe.

“It takes businesses about 20 minutes to set up an account and then there’s a dedicated customer service team to look after clients.

“We also offer online training in how to use the platform, though it’s been designed to be as simple as possible.

“It offers businesses the ability to track bookings that are made and to generate reports that tell them who travelled when and where they went.

“There are also custom fields that can be used to capture things like PO numbers, the department an individual works in or the customer they were going to visit.

“Users can make things as detailed or as simple as they like, so they can easily see whether the firm is operating in line with a travel policy.

Bookings on the platform can be made for journeys across Britain

“Customers can set up different users with different roles.

“For example, a director might be able to travel first class or to book those seats only if the journey is longer than an hour. 

“You can put all this information into the platform, so it acts accordingly when a person wants to make a booking.

“One of the other things it does is that it will show users all of the prices available for their journey.

“That’s in contrast to some other apps that might only offer the cheapest.

“This means you can see options that might be more appropriate – adding on ferry tickets or a TfL Travel Card, for example, to ensure you are buying what you need.”

With the majority of companies taking greater care with their environmental impact, SWR Business Direct also has a built-in tool to help firms assess this.

“You can track your carbon footprint if you’re serious about your green agenda,” said Joe.

“At any point, the platform will provide a detailed report on that, which is something businesses increasingly want to talk about.”

SWR, which operates a network of services from Waterloo to destinations including Exeter, Portsmouth, Weymouth, Reading and Guildford, created the tool in a bid to offer companies and their employees a frictionless way of booking travel on the railways.

“If you’re a large organisation, it’s likely you have a travel policy that’s saving you millions of pounds,” said Joe.

“For small and medium-size businesses, saving money is even more imperative – managing your cash flow is vital – and you need to be meeting clients, tendering for new business or travelling to see existing customers to improve retention. It also helps guard against fraud. 

“We are always happy to talk to organisations to discuss a policy or to help them come up with one.

“When it comes to train travel, that doesn’t always mean just booking the cheapest fare on offer. 

SWR is set to receive a new fleet of 90 Arterio trains

“Especially with smaller organisations, there’s a focus on caring for the wellbeing of staff and so they may be happier paying for a slightly pricier ticket if it means members of their team are less stressed when travelling.

“That might mean being able to listen to a podcast or catching up on work on the train rather than being stuck in a queue of traffic.

“That way companies know staff will arrive at their destination relaxed and ready to work.

“It might also mean having a flexible ticket so, if a meeting finishes early or is cancelled in a certain location, the employee has the ability to get a different train rather than wasting time.”

SWR is currently targeting small and medium-size organisations and those who book travel within them, such as PAs, EAs and office managers.

To that end, the company is sponsoring The PA Show Autumn, which is set to take place on October 17, 2023, at Old Billingsgate on the edge of the Thames.

The platform is always online, allowing users to make and plan bookings at any time and there are no fixed contracts for clients.

The platform offers comprehensive information across Britain

In addition to featuring the lowest fares available for any given journey, the platform allows customers to purchase season tickets individually or in bulk, and to benefit from a range of discounts and offers – including up to 34% off when booking three or more tickets via GroupSave.

The service provides both digital eTickets and paper tickets, which can be collected from any station in the country without the need to present a company credit card.

Business travellers on SWR services can expect free Wi-fi at stations and on board all trains, as well as quiet carriages on selected services.

First class facilities include large tables and at-seat wireless charging.

The railway is also set to receive a fleet of 90 new Arterio trains that will operate on its network, promising better performance, greater capacity, air conditioning, cycle racks and charging points for every seat.

Find our more about SWR Business Direct here

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Tower Hill: How The PA Show Autumn is all set for a show at Old Billingsgate

New venue for the October 17, 2023, edition allows event to grow following its debut in Canary Wharf

The PA Show Autumn is set to return following a debut event in Canary Wharf

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The PA Show Autumn is back in east London with a new location and an expanded programme of attractions, training sessions and networking.

Following an event that was so popular it tested the capacity of the East Wintergarden in Canary Wharf last year, organiser Mash Media has moved things a little further upstream along the Thames to the vaulted brick arches of Old Billingsgate’s lower ground floor.

Conceived as a more intimate, boutique edition of The PA Show at Excel, the feel is intended to be deliberately festive and seasonal as Christmas approaches. 

The new venue allows for growth and greater capacity

It’s somewhere for personal, executive and virtual assistants as well as office managers to meet suppliers and each other in warm comfortable surroundings.

“We’re really happy with the new location,” said Lisa Farnfield, sales director at Mash and the woman responsible for organising the show.

“It has a direct connection to Canary Wharf via the DLR to Bank and is easy to get to from the West End, the City and the South Bank too. 

“It fits really well with our audience in those locations but it also gives us greater capacity. The event last year was brilliant – it was rammed – but this gives us room to grow, with more exhibitors and more space for our two show theatres.”

The PA Show Autumn 2023 is set to take place at Old Billingsgate

In similar fashion to The Excel event, the boutique version is also very much focused on providing visitors with accredited continuing professional development (CPD) sessions.

“The new venue means we can have bigger theatres so more people can participate, as we were completely at capacity in Canary Wharf,” said Lisa.

“We have a fantastic programme of speakers running sessions on both key skills and personal development.”

Training on offer includes the likes of The Officials’ Lauren Bradley on next generation tech, Inspireful’s Hayley Watts on motivating yourself and others around you and Smile Box’s Donna Fisher on wellbeing in the workplace. 

“Last year showed a one-day experience was something assistants can fit into their busy schedules – attend a session and then meet the exhibitors,” said Lisa.

“With the location, they can easily come for half a day, a full day or the whole experience with networking and drinks at the end. 

“We’ll also be running speed networking sessions – one in the morning and one in the afternoon with 10 companies taking part in each.

“Those will be supported by M&S Corporate Gifts, with chocolate and wine tasting from Lindt and Ridgeview to enjoy. 

“We want the people who come to feel connected.

PAs, EAs and VAs will be able to meet a varied range of suppliers and businesses

“An assistant’s role can be isolated and many are very busy, so networking and finding suppliers can be a challenge day-to-day. Here they can find it all in one place. 

“We’ve got a lovely mix of exhibitors attending, including lots of new companies, so there will be plenty that people haven’t seen before.”

Sponsored by South Western Railway’s Business Direct platform, the show’s exhibitors include the likes of Fairgame, The Savoy, Qatar Airways, Virgin Experience Days, The Groucho Club, PA Life magazine, Harvey Nichols and many more.

“It will be a very relaxed environment with hotels, venues, hospitality, corporate gifting companies and travel supplies all represented,” said Lisa. 

“We’ll also be operating our PA Passport, where visitors collect stamps from exhibitors to receive a fantastic goody bag and be entered into our fabulous prize draw.

“We’re looking forward to a buzzing event – the demand is really strong and it’s a great time of year to bring people together in the run-up to the festive season.

“We want people to come down, meet each other and explore at their own speed.”

The PA Show Autumn is set to take place on October 17, 2023, at Old Billingsgate near Monument station from 10am-6pm with networking drinks until 7.30pm. 

Free passes to the show are available to PAs, EAs, VAs and office managers or those in similar roles.

The next edition of The PA Show will run at Excel in Royal Docks from February 28-29, 2024.

Mash Media sales director Lisa Farnfield is in charge of the event

WHAT’S ON – Theatre sessions at the 2023 show

Personal Development Theatre

  • Difficult conversations for EAs – 10.30am
  • The “WFH-battle” is on: Employee vs Employer. Who is right? – 11.20am
  • Motivating yourself and others – 12.10pm
  • The project mindset – 1pm
  • Your best is yet to come – 1.50pm
  • Assisting yourself to mental resilience – 2.40pm
  • The tactical triangle: 
  • Three perspectives from a strategic partnership – leader, chief of staff and executive assistant – 3.30pm
  • Talking anxiety – how to forge ahead! – 4.20pm
  • Be seen, be heard – create a credible, powerful voice – 5.10pm 

Key Skills Theatre

  • Do your minutes actually achieve anything? – 10.30am
  • Navigating an increasingly complex sustainability landscape – 11.20am
  • Unlock the power of ChatGPT – 12.10pm
  • Wellbeing in the workplace – 1pm
  • Skills to differentiate yourself and progress your career – 1.50pm
  • Growing your professional network on LinkedIn – 2.40pm
  • How to excel at corporate gifting and Christmas party organising – 3.30pm
  • How to stand out amongst the crowd – 4.20pm
  • Your career’s make-or-break moment: Emerging tech defining next-gen assistants – 5.10pm 
The show takes place on the venue’s lower ground floor under brick vaulted ceilings

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- Jon Massey is co-founder and editorial director of Wharf Life and writes about a wide range of subjects in Canary Wharf, Docklands and east London - contact via jon.massey@wharf-life.com
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