GP Dr Rita Nandi founded the Skylines Village-based business after 14 years working in the NHS
Time, care and attention to detail are the three things that stand out in a conversation with Dr Rita Nandi – apposite, given the nature of her new venture. Having spent 14 years working in the NHS – the last six as a GP – she’s launched The Bloom Cinic on the Isle Of Dogs, specialising in non-surgical medical aesthetics and wellness.
“Ever since I can remember I’ve wanted to work in medicine – as a child I used to play doctor in roleplay with my friends and family,” said Dr Nandi.
“I started to contemplate aesthetics back at medical school – a GP I was shadowing at the time was doing treatments privately.
“That piqued my interest – it planted the seed in my head and as I’ve gone through the ageing process, I’ve started to look at having treatments myself.
“Seeing the befores and afters, I was amazed at what could be achieved non-surgically and that the effects of the treatments could be reversed if desired – I have my procedures booked with the doctor I usually see in a couple of months.
“I also spoke to colleagues who were doing them and they said it was great in terms of owning your own business, but also for getting to spend as much time with your clients as they need.
“What’s really frustrated me, working as a GP is that the time constraint of 10 minutes to see a patient – that just kills me.”
After making the decision to launch her clinic, Dr Nandi set about training in January 2020.
She said: “I’m all about safety – the oath we take as doctors is to do no harm so, for me, it was really important to get as much practical education as possible. I decided to do a Level 7 diploma – equivalent to a Masters – in injectables and a Level 4 in cosmetic dermatology with Harley Academy, as a foundation for my practice, and I’ve also completed numerous courses with Derma Medical and Cosmetic Courses, meaning I’ve trained with the top three leading organisations in the field.
“I’ve hand-picked the training so that I am able to run this clinic really well and, above all, safely.”
Dr Nandi launched The Bloom clinic with husband Vivien Blossier as managing director. He said: “The key is that what we’re offering is non-surgical, reversible and that Rita is a fully qualified doctor. “We want to make sure The Bloom Clinic truly lives up to its name – that it really helps clients and makes their lives better. We will prove the concept that way and then look at whether we want to expand the business. “Canary Wharf is a great market – Rita did some research and found there were a lot of people in the area in need of the holistic approach we provide. They work long hours and don’t have time to really think about their health and their needs as a person. We can help them bloom.”
While the list of treatments offered by Dr Nandi at The Bloom Clinic is too long to reproduce in full here, services include injecting botulinum toxin and hyaluronic acid fillers as well as microneedling, facials and chemical peels.
“I see the confidence that aesthetic treatments can bring about in people’s lives – they can have a life-changing effect,” said Dr Nandi. “As they walk out of the clinic, they’re ready to face the world.
“It’s like wearing a red lipstick. They feel so powerful – it changes their outlook on the day, on life.
“Aesthetic treatments are great for people who feel fine but look at themselves in the mirror and think: ‘I look so exhausted, so tired’.
“Some people might think these treatments are a little bit superficial, but it’s like wearing makeup – whether that’s younger clients looking to enhance their lips, cheekbones or jawlines, or rejuvenation to reverse the signs of ageing.
“There’s a little bit of risk involved, but we counsel our clients thoroughly on the possible side effects. I’m there 24-hours a day for my clients. We have emergency drugs ready at the clinic in the unlikely event we need to deal with an allergic reaction.
“None of my patients have had issues – and these are very rare – but if someone does, they can contact me and I can see them at the clinic if necessary. I live in Leyton so it only takes me 20 minutes to get there – and we’re fully equipped to deal with any problems.”
After making an enquiry, prospective clients can expect Dr Nandi to contact them for a chat about what they’d like to achieve and their health, to establish whether there’s anything that might rule out a particular treatment.
Following initial screening, clients are invited for a consultation either in-clinic or via video chat, when a full medical and aesthetic history is taken.
“Then I’ll tell them about the treatments we offer and can advise them on which would be appropriate, if they’re still unsure,” said Dr Nandi.
“These procedures are not taken lightly. According to research by Glowday – a platform where clients can find medically qualified aesthetic practitioners – the average person takes 18 months to decide whether to have an aesthetic treatment from the point of coming across it to the point of sitting there in the treatment chair.
“Normally clients do loads of research, they’ll speak to the practitioner and assess their options before going ahead.”
While aesthetic treatments are at the core of what The Bloom Clinic offers, its ethos is to go above and beyond to provide its clients with access to a wider range of services.
“In order to achieve true wellness people want to deal with their fitness, their nutrition and their mindset as well,” said Dr Nandi.
“So we’ve taken a holistic approach, working in partnership with experts in a range of areas.”
These include life coaches Maggie Edwards and Hans Schumann, Isle Of Dogs-based personal training studio Delta Fitness and online nutritional clinic CityDietitians.
“After we’ve spoken to our clients about what they want to achieve and they’ve told me they want to work on a particular area, then I’ll tell them about our partners,” said Dr Nandi, who will continue to work as an NHS GP, part-time.
“Anybody who is having treatment at our clinic will then get 10% off our partner’s services.
“Also, £1 from every single treatment The Bloom Clinic performs goes to the Trussell Trust, which operates about two thirds of the food banks in the UK.”
The Bloom Clinic is located within easy walking distance of the Canary Wharf estate and South Quay DLR at Skylines Village.