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BelEve aims to help girls and young women achieve their dreams

Co-founders Marsha and Chyloe Powell talk inspiration from their mother, love and possibility

Image shows two women with black hair, the one on the left in a black jacket and white top and the one on the right in a white button up shirt. They are, Chyloe, left, and Marsha Powell of charity BelEve
Chyloe, left, and Marsha Powell of charity BelEve

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Marsha Powell grew up in Brockley with the flashing light on top One Canada Square visible from her bedroom window.

Despite starting her career with only GCSEs on her CV, she made it to the estate, working in HR for the Financial Services Authority (now the Financial Conduct Authority) for more than 13 years.

“I’d done work experience in human resources and it was my dream to work in that sector,” she said.

“When I joined the FSA aged 19, I decided that was what I wanted to do and, through hard work, I was afforded that opportunity.

“I made sure I had good mentors and cheerleaders and I went back to college, did my degree and a masters, and that put me in a good place educationally on the career path.

“I also had two children at that time.

“I became an HR business partner, living my dream, and supporting people like Andrew Bailey – who’s now the governor of the Bank Of England.

“I was working at 25 North Colonnade in Canary Wharf and it was at the time when the FSA was being separated from the Bank.

“I had to decide whether I wanted to stay or go as my role was moving to the City.”

It was also a period of great tragedy in Marsha’s personal life.

BelEve, inspired by a tragedy

“My mother, Delores Diana Hay, had been diagnosed with gall bladder cancer and, about 10 weeks later, she passed,” said Marsha.

“My sisters, Chyloe, Rochelle and me had been talking about developing a mentoring programme for girls before my mum died, and her death gave me the opportunity to be bold.

“I had a bit of money to try something and two children – a daughter aged 10 and a son aged five.

“For me, it was either do this now or never.  

“That’s how BelEve was born, on my dining room table – I just used all my transferable skills and started it with the help of my sisters.

“We keep our mum’s name alive through our organisation, and through our pain has come purpose.”

Working with girls and young women aged eight to 22, the charity has supported more than 20,000 people, offering support, education, guidance and positive solutions.

It aims to offer opportunities to those it works with, intending to boost their confidence, self-esteem and skill sets as well as giving them access to inspirational role models to help unlock their full potential.

Image shows an image of One Canada Square in Canary Wharf, a stainless steel-clad office block below a blue sky.
Marsha grew up with the light from One Canada Square blinking in her window

core values

“We founded the charity because we wanted to use all the core values our mum taught us such as sisterhood and love,” said Chyloe, BelEve’s chief finance officer.

“We teach the girls that if they can lead themselves first, then they can have confidence and have all the attributes which they need to lead others around them.

“I worked in fashion for 12 years.

“Then, like Marsha, when we found out mum was ill, it changed my perspective on things.

“When she passed away, I realised that what I was doing was not meaningful – anyone can buy clothes.

“I felt I needed a bit of a break to process what had happened.

“We were all really young and it was challenging to navigate life without someone who had been our anchor.

“It got to a point where I wasn’t really enjoying work any more, so Marsha suggested I should just leave and join her.

“We grew up in south-east London and we work mostly in Lewisham, Southwark and Greenwich.

“We know that deprivation is high in these areas, so we wanted to offer something that wasn’t a cost to the parents – that young people could get free of charge.

“Our programmes are free to young people and we get funding through sponsorship or donations.

“BelEve is about feeding back into the local ecosystem of our community.

“We wanted to make sure that young people were not stuck because of their beginnings, to give them options and opportunities.

“About 80% of the girls we work with are black or from ethnic minorities and we want them to see role models that look like them – you can’t be what you can’t see.

“In Brockley where we grew up there’s an affluent part and an area with an estate.

“We want to assure the girls and young women we work with that starting on the estate side doesn’t mean you can’t cross over to the area with the coffee shops.

“Often those we work with are the first in their families to go to university and get high paid jobs – which has an impact on everyone. We want that effect to be systemic in those families.”

from HR to CEO at BelEve

For Marsha, who runs the charity as CEO, BelEve is about generating those opportunities as well as helping those it works with see themselves in roles at large firms and organisations.

She said: “I worked in HR for a long time and diversity and inclusion has long been a thing.

“But for some organisations it was a quota – a top-down, rather than bottom-up approach to that commitment.  

“I do think the George Floyd situation and the emergence of Black Lives Matter was a big shift in that space.

“I think a lot of white execs were suddenly thinking they had a lot of responsibility – that they couldn’t say they were supporting diversity when they weren’t actually doing much about it.

“Has it changed the way that organisations recruit? I think younger people are very committed to it.

“For example, I’ve been to so many panels where people openly say they are autistic or have ADHD.

“People would never have talked about that in a workplace before, but now it’s accepted and we’re working in a diverse space where we can employ anyone and can get the best from them.

“Ultimately it’s always about the bottom line and difference always brings profit.

“At BelEve, everything we do is centred around love because, when you have a sense of belonging, then anything is possible.

“We deliver workshops in primary and secondary schools. We also deliver mentoring and what is important to us is that girls get an opportunity to experience true role models.

“If you want to work in the city, then you need to meet the women who work there.

“I have got a good network and a lot of that has come from my time working in Canary Wharf.

“It’s about creating opportunities and experiences for girls to see how they can create career prospects, which can ultimately improve their life chances.

“That is all very big, but it is doable with the right support, the right network, the right opportunities and experiences. I use myself as a blueprint.”

transformative possibilities

“We are selling hope, possibility and transformation,” added Marsha.

“We’re always looking for women who are prepared to give time and share their experiences.

“Luckily for us we have a good array of people who want to give back to the next generation.

“The most beautiful thing is when you see a young girl who is displaying low confidence coming to a workshop and blossoming like a flower or a butterfly.

“That change is so rewarding.

“I’m not even thinking about the business side, I’m thinking about the lives that we’ve touched – the girls whose prospects have altered dramatically through our intervention.

“We had an event in March and one of the girls stood up and spoke on stage.

“She said that she’d joined BelEve at 14, was very shy and not even thinking about university.

“Now, at 19, she’s going to Cambridge, and that’s because she had a mentor through our organisation.

“She’d had so much opportunity because people around her made her believe she could do it.”

seeing the results

Chyloe added: “One of our success stories is partnering with the Civil Service who contacted us because they’d seen women from black and ethnic minorities weren’t getting through their assessment centres. 

“We built a programme and have seen six girls find roles that way and that’s when I think we’ve done a good job.”

As a charity, BelEve is always looking for fresh support and partnerships to expand and grow its activities. 

“The support we get from our donors and partners is very much appreciated,” added Chyloe.

“We have a campaign at the moment where we want to support at least 50 girls aged eight-15 on a summer programme and offer it for free.

“It’s called the Summer Of Love and we ran it last year. It was a huge success, with workshops, activities and trips for three weeks.

“A lot of those on last year’s programme are now a part of our community so it’s something we want to do again.

“We’re asking people to donate £25 and £250 gets each girl three weeks of non-stop summer activities.”

key details: BelEve

You can find out more about BelEve’s programmes and workshops here including ways to donate or get involved as a company.

Read more: East Bank director Tamsin Ace on collaboration in Stratford

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- Jon Massey is co-founder and editorial director of Wharf Life and writes about a wide range of subjects in Canary Wharf, Docklands and east London - contact via jon.massey@wharf-life.com
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University Of Sunderland grants Jonathan Ganesh honorary degree

Docklands Victims Association co-founder and president recognised for his supportive works

Images shows a man, Jonathan Ganesh, flanked by a woman and another man all in academic gowns, smiling at the camera
Jonathan Ganesh, centre, is presented with an honorary fellowship by University Of Sunderland chancellor, Leanne Cahill and vice-chancellor David Bell

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It was Friday, February 9, 1996.

In Germany, a group of physicists had just managed to create a single atom of the superheavy element Copernicum for the very first time.

They’d fired zinc particles at a piece of lead in a particle accelerator to synthesise the substance, which lasted just 0.24 milliseconds before its radioactive decay. 

With an international team, the breakthrough was a triumph of collaboration and cooperation – an expression of the extraordinary things humans can achieve when working together for the good of the species.

Image shows members of the crowd clapping at the university's graduation ceremony
The ceremony took place at Southwark Cathedral

a tragedy in Docklands

But that same day is remembered in east London, throughout the UK and beyond for a very different reason.

At just after 7pm, the IRA detonated a massive bomb on the Isle Of Dogs at South Quay, killing two people, injuring more than 100 and causing £150million of damage.  

For Jonathan Ganesh, a law student and promising boxer, who was working as a security guard in the area at the time, it changed everything.

But despite suffering life-altering injuries and the challenges of recovery, the east London resident has been determined to forge something positive from his horrific experience.

As co-founder and honorary president of the Docklands Victims Association (DVA) he’s been a tireless champion for those affected by that atrocity.

He’s also been heavily involved in offering support to and standing in solidarity with all those affected by acts of terror around the world.

Constantly looking to help those around him, more recently he accepted a Pandemic Response Medal for his work as an NHS responder, delivering food and medication to local residents.

On Wednesday, June 12, the University Of Sunderland In London, which is based at South Quay, awarded Jonathan an honorary fellowship at its graduation ceremony in Southwark Cathedral – recognising his work alongside the achievements of hundreds of students collecting their degrees. 

A University Of Sunderland In London student in a mortar board and gown celebrates receiving her degree
The University Of Sunderland In London also awarded hundreds of students degrees at the event

praise from the University Of Sunderland

Vice chancellor of the University Of Sunderland, Sir David Bell, said: “We are delighted to honour Jonathan in this way and this is truly an inspirational moment for us as an organisation.

“We know, for people who become victims, it’s hard to rebuild their lives.

“But Jonathan is the most wonderful example of someone who has not only done that, but has actually helped to support literally thousands of people to rebuild their lives through the work he has done, not only in this country but around the world.

“I hope our graduates will follow his example and do things that will make the world a better place.” 

South Quay has gone on to great prosperity with office blocks and some of the tallest residential towers in London rising on the strip of land directly opposite Canary Wharf.

Apt then, that one of the organisations now based there is making this award.

University Of Sunderland In London students celebrate by throwing their mortar boards in the air at Southwark Cathedral
Students celebrate receiving their degrees at the event

a fitting tribute

“I’m quite overwhelmed, actually,” said Jonathan after the ceremony.

“This award from the University Of Sunderland In London is a fitting tribute to all of the victims – especially Inam Bashir and John Jeffries, who lost their lives.

“This is recognition for me but also for the DVA and the work we do in Tower Hamlets and globally.

“This has been a day I’ll never forget. I’m happy to receive any awards, but this is something special. 

“We plan to do a lot more work and help as many people as we can here and around the world.

“We successfully managed to secure a pension for the IRA’s victims from the Government as it was unfair to leave these people with no financial support when those from other countries such as America were receiving money.

“It’s very touching for the university to recognise us locally and that what we do has global reach extending out from here.”

Image shows Alan Hardie and Jonathan Ganesh celebrating his honorary fellowship
Jonathan Ganesh with University Of Sunderland In London director Alan Hardie, left

the University Of Sunderland In London’s full citation

Before an assembly of students, their relatives, staff and guests, University Of Sunderland in London director Alan Hardie gave the following address:

Chancellor, vice-chancellor, and distinguished guests, ladies and gentlemen, I am privileged to present Jonathan Ganesh for the conferment of an Honorary Fellowship.

Our honorary guest today was born in Westminster in the late 1960s to an Irish mother, who worked as a chef, and a human rights lawyer father from Sri Lanka.

Jonathan spent his early childhood in County Limerick, leaving him with a deep connection to Ireland.

At the age of seven, he moved back to the UK, settling in the Docklands area.

Following his father’s ethos that “no education is ever wasted”, in the mid-1990s, Jonathan was studying law at college while working as a security guard in South Quay.

On February 9, 1996, though, Jonathan’s life changed forever as a result of the horrific IRA bombing of the South Quay Plaza building – which he described as “like being hit by a meteorite”. 

Despite facing life-altering injuries and a daunting mental and physical recovery, Jonathan was determined “to turn something bad into something very good”. 

Coming together with fellow survivors and their relatives, the need for ongoing support for bombing victims was clear and, in spring 1996, the Docklands Victims Association was formed.

For nearly 30 years, as the association’s honorary president and co-founder, Jonathan has led efforts in supporting and providing resources for victims and those affected by terrorism, in London and worldwide. 

The association has also lobbied government leaders to keep the rights of victims of terrorism on the agenda, as they can too often be forgotten once the media limelight fades. 

As a long-term Docklands resident, Jonathan remembers the South Quay area in the 1990s when it was mainly deserted docks.

Since then, he has witnessed its transformation into a commercial hub.

With the University Of Sunderland In London’s opening, in 2012, being praised by Jonathan for “enhancing the area’s social fabric and helping it thrive further”.

With a strong desire to support his local community during the pandemic, Jonathan became a volunteer NHS responder in 2020, collecting patients from hospital and delivering food and medication to local residents, which included fellow victims of terrorism. 

In recognition of these efforts, Jonathan received a Pandemic Response Medal in September 2023 – to which he can now add an Honorary Fellowship from the University Of Sunderland In London.

Chancellor, vice-chancellor, and distinguished guests, I present Jonathan Ganesh for an Honorary Fellowship.

Find out more about the university here and the Docklands Victims Association here

Read more: East Bank director Tamsin Ace on collaboration in Stratford

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- Jon Massey is co-founder and editorial director of Wharf Life and writes about a wide range of subjects in Canary Wharf, Docklands and east London - contact via jon.massey@wharf-life.com
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Ben Goldsmith set for CrimeLandTown preview at The Pen Theatre

Affectionate spoof of mob movies is set for month-long run at JustTheTonic for the Edinburgh Fringe

Image shows a smiling man with blue eyes and red hair in a black and white check jacket and white T-shirt in front of Billingsgate Fish Market's red brick buildings
Comedian Ben Goldsmith, also founder and director of Goldsmith Communications

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Like many involved in the murky world of organised crime, Ben Goldsmith leads a double life.

By day, he’s founder and director of Goldsmith Communications – a public relations consultancy specialising in serving tech and venture capital clients.

But, by night, he can be found indulging his other passion – trying to make people laugh.

“Comedy is never a fork in the road decision – as a kid you know you’re a bit of an idiot and that plays out at school,” said Ben. “You just have it in you.

“I was used to teachers telling me off – that we should be getting on with maths rather than telling jokes.

“But my A-Level theatre studies teacher, Coral Walton at Monk’s Walk School in Welwyn Garden City, just thought it was great – that I was good at these things and she encouraged me.

“I don’t come from a family of performing people and it was Coral who, as a director at the local theatre, told me I should audition for a play she was putting on.

“This was never on my radar and I thought: ‘No way’ – it just wasn’t cool at 16.

“But she insisted and even drove me to the audition.

“I got the part and then, up until the age of 21, I did a bunch of acting stuff alongside university, where I worked on student papers and got into the world of journalism and PR.”

Comedian Ben Goldsmith mock-punches himself in front of an air vent to promote his show CrimeLandTown
Ben plays all the characters in his show CrimeLandTown

a move into comms

Ben’s career in communications then took over, seeing him move through various roles including running the PR operation for Canary Wharf’s tech community, Level39.

But he remained interested in the performing arts and especially comedy.

“Every August I’d go to the Edinburgh Fringe and I loved it,” he said. “It was like my perfect theme park, seeing comedians I liked and discovering new performers.”

After five years concentrating on his career, an encounter with Graham Dickson’s improv show at the festival sparked something in Ben and he returned to London, enrolled on a comedy class and started performing again.

“For years I did improvisation alongside my work,” he said.

“When I was 27 I set up Goldsmith Communications and the comedy was incredibly helpful because, when you’re setting up a business, every day is completely new and you have to adapt to it.

“The other brilliant thing about improv is that there are no lines to learn, so it fits in if you’re busy. It’s a huge part of my life – I met my wife through comedy.”

Ben narrows his eyes and peers at teh camera with his mouth half open
Ben Goldsmith says his show is an affectionate spoof of mob movies

Ben Goldsmith on his love for mob movies

The success of his PR business means Ben has a bit more freedom now to once again pursue comedy and he’s indulging another of his passions – Mafia movies – in a move away from improv.

“I’m making a show and taking it up to Edinburgh, which is massive,” he said.

“I took a piece called Steve’s Last Day to the Prague Fringe, which was all about a copper’s final shift with all the action taking place in the village hall.

“I did it six times and it went down really well, but I decided to put it aside because I knew what I really wanted to do.

“I’ve always loved mob movies.

“The characters are so much larger than life – they’re such a bunch of goofballs – so you can play with those stereotypes.

“I’ve been working on CrimeLandTown for the last year or so, building it up and presenting it as a work in progress.

“If you enjoy Mafia movies, you’ll enjoy the show.

“The idea is the audience is involved in what’s happening – you’ll always be a part of what’s going on.

“You might be part of a heist that one of my characters is leading, or guests in a club.

“You’ll meet mob bosses, the FBI and a bar singer who gets in too deep, then wants to clear his name.”

Comedian Ben Goldmsmith raises a finger in a mock salute while making a funny face
CrimeLandTown will have several previews in London before transferring to Edinburgh

playing all the parts in CrimeLandTown

For Ben, the show is a labour of love, poking fun at a genre rich in tropes and silliness, but from a place of respect.

Playing all the parts himself, it’s structured as a series of sketches that all combine to tell a story of wise guys and dodgy accents.

“I describe it as an affectionate spoof,” he said.

“People are familiar with these movies, which are often a bit like a high wire act because while they are about serious topics, many of them are also super funny.

“If you’re parodying anything, it’s important to work out what people already know – if you’re a nerd about those things, you’ve got to be aware how geeky you are.

“I’ve watched the movies and the TV shows, so I know what will be familiar to people who like the films, but hopefully a lot of the stuff will be funny to those who are not so familiar.

“In the show, the main character – a bar singer who always wanted to be a wise guy – sees the impending heist as a chance to live his dream of becoming a mobster.

“We’ve all had dreams and made compromises, so this guy takes a singing job in a mob-adjacent industry – then gets his chance to become part of it and it all ends one way or another.

“Of course, people who like the genre don’t want to see me take the piss out of them.

CrimeTownLand just aims to celebrate the funny things about them. “

Ben Goldsmith wears a pair of sunglasses and makes a silly face in Canary Wharf while promoting his new show CrimeLandTown
Ben says, like those in organised crime, he’s always wanted to push against the everyday

Ben Goldsmith on transgressing

“When you watch a mob movie, everyone in it is rejecting the conventional,” said Ben.

“They’re living outside the legal norms and everyone is transgressing. There’s a thrill in that.

“Personally, I’ve always wanted to push against the everyday too.

“Comedy is funny when people are trying to skewer the world and look at everything from a sideways perspective.

“Being at Level39, I was around a lot of business founders and it dawned on me that many of them just wanted to kick the crap out of the nine-to-five and do their own thing. 

“Similarly, people doing comedy want to see what’s out there and then to try and bend or break it, just like the characters in mob movies.

“Starting my own business totally changed my life.

“It’s now given me the time and the bandwidth to create shows and do these festivals.

“There’s a lot to do, but it works if you plan things.

“I know a bunch of comedians who are working and went into it without a safety net, but I needed to have the security of having the career side sorted.

“Right now I just love that I’m able to do it.

“When I first went up to the Fringe I didn’t know anyone who was performing.

“I wasn’t doing improv and my local theatre days were behind me.

“However, the people I met up there ultimately put me in the position to make this show now. Compared to others, it’s tiny – a 60-person room for 24 days in August.

“But hopefully it will be a step on the way to the next thing, whatever that is. 

“Either way, it’s been a dream to take a show to Edinburgh – it’s worth a go and it might just pay off.

“After the Fringe, I’d love to take it to more places round the neighbourhood.

“I’m keen to keep going because it’s just a really fun thing to do.”

So, you’ve got the dates. Just remember, don’t forget about it.

our thing

Ben Goldsmith’s CrimeLandTown will be performed at The Pen Theatre in South Bermondsey on July 11, 2024, at 7pm. Tickets cost £8.30.

Ben Goldsmith will also be performing his show at Watford Pump House on July 20, 2024, and Aces And Eights in Tufnell Park on July 25, 2024, before taking it to the Edinburgh Fringe at JustTheTonic from August 1-25, 2024.

Find out more about the show here

Read more: East Bank director Tamsin Ace on collaboration in Stratford

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- Jon Massey is co-founder and editorial director of Wharf Life and writes about a wide range of subjects in Canary Wharf, Docklands and east London - contact via jon.massey@wharf-life.com
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The Upper Lofts are unveiled at Canary Wharf’s 8 Harbord Square

Open-plan, top-floor apartments go on sale at New York-inspired Wood Wharf residential building

Image shows the view from a terrace at 8 Harbord Square, overlooking The O2 and Greenwich Peninsula
The Upper Lofts sit on the top floor of 8 Harbord Square

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The residential properties contained on the lower levels of 8 Harbord Square are a brave, bold statement.

Presented almost completely open-plan (you do get walled off bathrooms), they recall Docklands’ warehouses with more than a nod, stylistically, to the red-brick structures of New York’s Meatpacking District.

But while the flavour is of industrial buildings cleverly converted for residential use, the 11-storey tower is newly built, meaning it comes with none of the hassle or dodgy bodges that can plague refurbishment projects.

Instead, the exposed concrete ceilings, black metal framed windows and cast iron radiators are all carefully thought-through design statements contained within a thoroughly modern structure.

Image shows a space dressed with a green sofa, marble table and various green and blue soft furnishings
The apartments offer a completely open-plan design with industrial details

Capping the whole thing off, developer Canary Wharf Group has now launched a pair of apartments on the building’s top floor.

The Upper Lofts, both priced at £1,950,000, feature internal living space of 1,400sq ft and feature wrap-around terraces of more than 1,000 sq ft. 

Properties feature fully-fitted kitchens with stainless steel units and counter tops as well as Siemens appliances.

Bathrooms come with free standing baths, double basins and black-framed, walk-in showers.

Image shows a stainless steel kitchen in one of The Upper Lofts at 8 Harbord Sqaure with a marble table and breakfast bar in the foreground
The 8 Harbord Square homes come with fully fitted stainless steel kitchens

a singular offering at 8 Harbord Square

Canary Wharf Group director of residential sales, Melanie Conway, said: “The expression ‘one-of-a-kind’ is sometimes overused, but in this instance, The Upper Lofts represent ‘two-of-a-kind’ apartments not seen before in London. 

“Their positioning within 8 Harbord Square and the wider Canary Wharf estate gives them views of iconic surrounding landmarks, which previously you would only have seen from some of our tallest residential buildings.

“With vast wrap-around terraces and totally open plan living spaces, they have been designed to take advantage of these views and the natural light that floods the spaces, giving residents the most incredible sunrises and sunsets. 

“8 Harbord Square marks the final building in our residential portfolio on the estate, meaning it’s the last opportunity to own a piece of the Wharf’s rich history and to be a part of the incredible transformation that has taken place here.”

Image shows chairs and coffee tables in The Upper Lofts show apartment
Residents are free to configure and dress their apartment however they like

an emerging neighbourhood

Part of Canary Wharf’s Wood Wharf development, 8 Harbord Square is the final building in Canary Wharf Group’s scheme to feature homes for private sale.

Further residential projects will fall under its wholly-owned subsidiary Vertus, which boasts an extensive portfolio of homes to live in via all-inclusive rental deals.

Wood Wharf itself is rapidly becoming established as an area to visit with restaurants such as Dishoom, Hawksmoor, MMy Wood Wharf, Emilia’s Crafted Pasta and Roe attracting a steady stream of visitors.

Third Space recently opened a new site locally, adding Hot Yoga, Reformer Pilates and a new 20m swimming pool to its Canary Wharf offering, while creative companies such as Qube, Vow Studio and Broadwick also now call the neighbourhood home.

The Cube, a competitive socialising experience is set to open nearby, while Harbord Square itself now boasts a vet, GP surgery, convenience store and a sports hall and gym complex for residents to investigate. 

Image shows a terrace at 8 Harbord Square with views of the Canary Wharf skyline in the background
The Upper Lofts feature wrap-around terraces with views over London

key details – 8 Harbord Square

The Upper Lofts at 8 Harbord Square are both priced at £1,950,000.

Other properties in the 82-apartment building start at £770,000 for an 801sq ft home or £990,000 for 1,037sq ft. 

Find out more about The Upper Lofts here

Read more: How Third Space has expanded its offering at Canary Wharf

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- Jon Massey is co-founder and editorial director of Wharf Life and writes about a wide range of subjects in Canary Wharf, Docklands and east London - contact via jon.massey@wharf-life.com
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Leah Sams shoots and launches fashion collection in Canary Wharf

The artist, illustrator and founder of Power Of Women recently unveiled her clothing designs

Image shows a selection of brightly coloured dresses and shirts on a rail from Leah Sams' Paradise Collection
Leah Sams has launched The Paradise Collection in Canary Wharf

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Leah Sams’ Paradise Collection from Power Of Women perhaps typifies the changing face of Canary Wharf.

It’s tech, it’s fashion, it’s illustration, it’s female-led and it’s been created and launched on the east London estate. 

Having swapped theatrical costume and set design for art and illustration during the pandemic, Leah found success selling digital works as non-fungible tokens (NFTs).

The move into tech came after her husband Jack also changed career, leaving the performing arts world to fight fires and discovering his colleagues’ passion for crypto assets.

“He showed my artwork to them, which is very female-orientated and empowered, and these burly men were saying they would buy it,” said Leah, who moved to the UK from Malaysia to study theatre arts at university.

“That was the rabbit hole that started my career in the digital art world.

“At the time I started selling NFTs it was a very male space – less than 10% were female collectors or artists.

“I launched a very female-focused collection of works and they sold out within three hours and made more money than I did in a whole year selling on Etsy. 

“At the time a lot of artists saw it as a way to make a living, often for the first time as digital creators.”

Image shows artist, illustrator and Power Of Women founder Leah Sams, a dark haired woman in glasses with gold earrings wearing one of her orange dresses
Artist, illustrator and Power Of Women founder Leah Sams

Leah Sams – the power of tech…

Leah’s success led to an exhibition at Adidas’ flagship London store as well as collaborations with the likes of Manchester City FC.

Much of the hype has gone out of the NFT market.

But Leah is certain the tech that makes it work – an immutable record of the provenance and authenticity of a work stored on a blockchain to identify the owner of a piece – will continue to become an increasingly important part of our digital world.

“A lot of the people who came into NFTs to make a quick buck have all left,” said Leah, who lives on the Isle Of Dogs.

“But what you’re left with is interesting people building interesting things, and that’s great, because it’s now easier to sift through and find amazing pieces.

“The is definitely not perfect, but the people who are working with this technology truly believe that it is going to be part of our everyday lives.

“When we first had the internet, there a lot of sceptics and all sorts of companies building websites, but from that emerged the likes of Google and Facebook and all these goliaths.

“Provenance and authenticity are very important in the traditional art world, so having a public, digital record of works that cannot be changed is going to be really useful.

“The future is that NFTs will be rebranded – the technology will be there but in the background and it’s really important with regard to things like copyright that artists understand where the world is heading. 

“At the moment we’re seeing cryptocurrency, AI, blockchain and NFTs all intermingling.

“It’s a really exciting space to be in because it’s the precursor to things that come next.”

Image shows a picture of a woman in eastern clothing by artist Leah Sams
Leah’s is an artist creating digital work, prints and now clothes

thinking differently

“Right now, just as in the traditional art world, there are a few artists making a mint in the digital space,” said Leah.

“Others are diversifying their income, but NFTs have significantly changed people’s attitude towards digital art – that it should be respected and people should be paid fairly for it.”

The launch of The Paradise Collection and Leah’s move into fashion, however, has more to do with a desire to keep creating than to find fresh markets for the things she makes.

“As we had a bit of money to invest, I thought we could just do the same old thing or we could do something different,” she said.

“This felt like it was a different iteration of what I’ve been working towards.

“All of my artwork has had a concentration on representation, culture and diversity – fashion has also been a huge part of that because of my history in theatre and costume.

“I’ve also always been drawing fashionable women, so this has been a dream since I was a kid, to be doing something with clothes.”

a learning curve

“A friend of mine in the NFT space – Shreya Bhan – who started her career in fashion said that, when I was ready, we could do something together,” added Leah.

“She’s guided me through it and it’s been fascinating to see the correlation and some similarities with the work I was doing in costume with the pattern cutting elements, use of silhouettes and how fabric falls on the body.

“Lots of people have bought my artwork, but there’s something different in buying an wearing a garment to something that lives on a screen or a wall as a print.

“I feel like my customers are wearing my pieces and that’s quite a responsibility to have, which is why it’s been a long process to fine-tune and curate the collection.

“Designing on fabric is very different from working on an iPad – it’s been a huge learning curve.

“I started off with a budget and  had to figure out how to create a diverse line that worked financially but was also an extension of a brand that had only existed as artworks before.

“Now it’s coming into the physical world, how do you represent it and how do I link it back to my art?” 

Image shows a pink shirt with green foliage print, available from Power Of Women for £75
Pink Berry Unisex Shirt, £75 from The Paradise Collection

Leah Sams – The Paradise Collection

Comprising unisex shirts, wrap dresses and tiered dresses, The Paradise Collection features three vibrant prints on cotton as well as colourful designs on a trio of silk scarves.

But, tying in with Leah’s wider brand, there’s more to the pieces than their physical existence.

“Each piece has a chip that I’ve sewn into it, which can be scanned with a phone,” said Leah.

“I hope I will always make sustainable collections and the point of the chips is that people can own the garment on the blockchain, see where it’s come from, what it’s made of and how to care for it.

“But it’s also have a connection to me – the person who’s made it, so that it means more than something you buy from a big brand.

““It’s been a dream since I was a little girl to design my own clothes.

Image shows a phone scanning a chip in one of Leah Sams' garments
Garments all contain chips that owners can scan for more information, including care instructions

“To be able to launch my own collection of garments, 20 years on, is both surreal and empowering. 

“Every aspect of this collection from the colour of each button, to the digital experience that comes with each garment, has been designed with love and care. 

“I hope that anyone who wears a Power of Women garment will feel like they are wearing a piece of art.

“I think what’s also important is that I can always update the digital experience any time.

“It feels personal that people can have a connection to me via the Web3 space where The Paradise Collection was born – what I’ve created so far and all the work I’ve done to make that happen.”

Image shows a turquoise dress with a chilli plant print from The Paradise Collection
Turquoise Chilli Tiered Dress, £95 from The Paradise Collection

an east London creation

“I chose to launch the collection at Grind in Canary Wharf’s Market Halls because it’s where I do a lot of my drawing,” said Leah.

“I have a studio at home on the Isle Of Dogs, but this is where I choose to get away from that. 

“Since creating Power Of Women in the Web3 space, I’ve met a few London artists, so we have sketching and coffee gatherings and it felt really right to have our launch party there.

“I also wanted to showcase that there are creators here.

“The Canary Wharf community is enriching and the more we can showcase that, the more we will all benefit from it.

“All of the professional shots for the collection were done at The Vow Studio in Wood Wharf. It was the perfect location to do that and taking everyone for lunch locally after was just lovely.

“There’s something about birthing this collection here because there is an entrepreneurial aspect to doing that – Canary Wharf has a corporate reputation but there’s also a residential side to it that’s more community based.

“Launching here and celebrating all the people who have worked just felt really right.

“I get where the estate’s reputation comes from but I think things have shifted. It’s more of a place to hang around now and it’s very exciting.

“I love the buildings and all of the greenery.

“I have been very unapologetic about my art and I don’t want to be apologetic about my fashion.

“I’ve created pieces that are bold and colourful and I hope people will look at them and thing they’re something a bit different.” 

Image shows a red and green silk scarf with a crab print, part of Leah Sams' Paradise Collection with a price of £25
Crab Silk Scarf, £25, from The Paradise Collection

key details – Leah Sams

The Paradise Collection from Power Of Women by Leah Ibrahim Sams is available to buy online with prices starting at £25.

Leah’s other artworks including NFTs can also be viewed and purchased via this link

Find our more about Leah Sams’ Paradise Collection here

Image shows a woman wearing an orange and blue wrap dress falling to below her knees from Power Of Women
Orange And Blue Jungle Wrap Dress, £105 from The Paradise Collection

Read more: How Third Space has expanded its offering at Canary Wharf

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Third Space Wood Wharf boosts east London club’s fitness offering

Studios for Reformer Pilates and Hot Yoga plus a new 20m swimming pool add to Canary Wharf’s already unbeatable health and fitness facilities

Image shows a bright turquoise swimming pool surrounded by light brown limestone times at Third Space Wood Wharf
Third Space Wood Wharf boasts a new 20m swimming pool and spa area

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Third Space Canary Wharf is already at the top of the fitness tree when it comes to facilities.

On its own, the Canada Square club offers a vast array of workout spaces, studios, machines and equipment.

There’s a pool, a climbing wall, a crossfit-inspired strength and conditioning space and a combat area with a boxing ring.

Nothing else on the estate comes close. And the facilities are only half the story.

The studios and gym floor are home to hundreds of classes each week, all included in the monthly fee.

This means members can indulge in everything from spinning to sound baths, HIIT sessions or weightlifting.

Image shows Colin Waggett, CEO of Third Space wearing a white shirt with floral detail round the collar
Third Space CEO Colin Waggett

unveiling Third Space Wood Wharf

But with the opening of Third Space Wood Wharf club, that offering and capacity has received a massive boost – essentially beating an already unbeatable proposition because access is included with membership of the Canary Wharf club as standard.

Expansive new studios mean Hot Yoga and Reformer Pilates classes are now available at for the first time on the estate.

There’s also a fully equipped training space and a swimming pool at the 15 Water Street location, which is spread over two floors above Tribe hotel and Dishoom.

“When I joined, we had four clubs and three brands – it was abundantly clear that the right one to grow was Third Space, which brought together serious business and lifestyle propositions,” said Colin Waggett, Third Space CEO.

“It had a brilliant name too, so the initial challenge was to bring those four locations, which included the former Reebok Sports Club in Canary Wharf, under the Third Space name.

“Having achieved that by 2017, we started to look at new sites including one near Fenchurch Street and then Islington.

“We were gradually building and we started looking at Wood Wharf in 2018.

“It’s been a long time coming, but that’s reflected in the quality of what we’ve created here.

“We decided that for Canary Wharf and Wood Wharf we would only have one membership so people don’t have to make a choice between the two sites.

“If you buy into one club, you get access to both.

“By doing that, it’s made it easier to get the proposition right at Wood Wharf.”

Image shows the new club's main gym area including a bright red track for training on
The new club features a large, well-lit multi-functional training area

the Third Space Wood Wharf proposition

“It provides something different to the main Canary Wharf site – more of a country club feel with the pool and spa,” said Colin

“We’ve also got a massive, multifunctional training space.

“Then, over the last five years Reformer Pilates and Hot Yoga have become ever more popular and that’s why we’ve built those studios.

“The former, especially, is having a big moment and, had we not built the Wood Wharf club, we’d have put facilities into our Canada Square site. 

“We have to watch the big trends and change our space allocation in both clubs over time to reflect them.

“Right now that means less cardio activity and fewer cross trainers but more racks for weightlifting and greater space for our mind and body offering with Yoga, Pilates and sound baths.”

Image shows Third Space Wood Wharf's Hot Yoga studio with black rubber yoga mats on a wooden floor
Third Space Wood Wharf has a dedicated Hot Yoga studio

growing from experience

Colin knows a thing or two about keeping abreast of developments in the industry.

Having joined Fitness First in 2004 as chief financial officer, he was running the company a year later and presided over its growth from 250 locations in 10 countries to 500 in 25, expanding into the Middle East, south-east Asia and Australia. 

Striking out on his own, he founded studio fitness concept Psycle in 2012, which included a branch in Canary Wharf’s Crossrail Place albeit before any trains were running.

While on that journey, he met the owners of Reebok Sports Club, who were acquiring Third Space and ended up joining the company as CEO in 2015.

While the pandemic meant pausing plans for expansion, the brand is now very much back on track with sites in Battersea, Wimbledon and Clapham 

“Next year we’ll open three or maybe four clubs – which could make seven in two years – and that’s a lot,” said Colin.  

“These are all sites we signed four years ago so we’ve known they were coming and we’ve been preparing for them.

“Our business is property and people. The property side happens very slowly, the design, construction and the rest of it.

“The people side can happen quite quickly – we usually need a team of 50 or 60 people to open a club.

“About half to two thirds of them are already working in one of our clubs.

“It’s all about getting the skills and culture right, which is what we spend time preparing for.”

“It’s always a challenge but that is what we’re here for.

Image shows Reformer Pilates machines in a room with a wooden floor. The machines are cream with black plastic details
The Reformer Pilates studio features equipment for group sessions

keeping that quality

“Preserving the quality we have at our existing clubs is a complete obsession with new openings,” said Colin.

“Our mantra is we get better as we get bigger – so we work really hard to ensure that’s the case. 

“The golden rule when opening a new club is always to promote internally. Our heads of department will be two-thirds internal as well.

“The things we’ve been investing in, knowing these openings have been in the pipeline, are recruitment, training and education.

“We have a significant team of master trainers who are out there recruiting instructors and training them up to the standard we want them to be at.

“We’re in the fortunate position of being able to recruit the best.

“Our Canary Wharf and Islington clubs both have what we call  Academy Teams, which are gateway jobs for people looking to become personal trainers.

“Our smaller clubs also help because that network provides career pathways which help us fulfil that mantra of being better.”

Image shows a Third Space trainer helping a man with is boxing technique
Third Space Canary Wharf already has a wealth of facilities including a fully equipped combat area

evolving the Third Space Canary Wharf site

With the Wood Wharf launch well underway, the refurbishment of the Canary Wharf club is itself an ongoing mission. 

The space formerly used for The Pearson Room is set to be repurposed as a mind and body space to cater for the upswing in demand for Yoga and sound baths, while the existing studio will likely be filled with more Reformer Pilates machines to accommodate larger classes. 

It’s all part of a carefully curated mix that’s designed to give frequent users the best deal possible.

“We’re great value if you come regularly and terrible value if you don’t,” said Colin.

“We don’t have membership contracts. If people want to leave, for whatever reason – life’s got in the way, they’re too busy – then they should leave feeling good about us.

“Our aim is to never let people down, but to recognise that some will cease training.

“One in five of our new members is actually someone returning to us.

“For all the things available to you, our price per day or per visit is extremely good value.

“It’s about an investment in something, a good use of time.

“We’re aimed at people who are prioritising their fitness and want good experiences – members who are trying to get the most out of life in busy London.

“We meet their demands as these change and evolve.

“With a master trainer in charge of each area of fitness, they’re always looking at our programme to see what’s performing, how it can be improved or refreshed – a bit like changing a menu at a restaurant.

“You want to keep your favourites, but you want new attractions too.”

Image shows Third Space master trainer Clare Walters hosting a sound bath in a Yoga studio
Sound baths are increasingly popular across Third Space’s clubs

new thinking at Third Space

“One of the things we’re doing more of across our clubs is focusing on that whole spa experience with saunas, plunge pools and hydrotherapy,” said Colin.

“At one time it was thought they just felt nice but increasingly there’s a real purpose to spending that time, whether for the physical or mental benefits you get from them.

“Sound baths, for instance, are curiously absorbing and a really nice treat.

“If you’re training at a high intensity, adding in softer programming to a club gives our members greater value.

“The ambition is that one day every one of our clubs will close with a session.

“People can then train in the morning and come back at the end of the day for what’s essentially 45 minutes of meditation – that would be wonderful.

“Wood Wharf itself has quite a different vibe to our other clubs – it’s beautiful to look down on the water and the streets below from the third floor.

“Some people will prefer to train there or just come for specific classes while mainly using Canary Wharf. It could just be where the mood takes them on the day. 

“The club generates more capacity for us and, now that it’s open, we’ll be doing more to sell the two offerings together.”

need to know

Club membership at Third Space Canary Wharf, including access to Third Space Wood Wharf currently costs £217 per month.

Group access for the brand’s clubs (excluding Mayfair and Islington) costs £245. 

Find out more about the new club here

Read more: How The Body People brings movement to East Wick And Sweetwater

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- Jon Massey is co-founder and editorial director of Wharf Life and writes about a wide range of subjects in Canary Wharf, Docklands and east London - contact via jon.massey@wharf-life.com
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My Friend AI app aims to help youngsters with mental health issues

Strategia Data Sciences is developing a platform so schools can use technology to aid their students

An image of Stephen Smith, CEO of Strategia Data Sciences, a man with short cropped grey hair wearing a T-Shirt and a dark jacket
Strategia Data Sciences CEO Stephen Sharp

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It took me a while to get what Strategia Data Sciences’ project is all about.

The company, which has offices at Canary Wharf’s tech community – Level39 – has created My Friend, a digital platform aimed at helping identify and address mental health issues in children

This is a big problem. In 2022 about 25% of those aged 17-19 were thought to have a mental health disorder (up from one in six in 2021).

Around half of such issues are thought to become established before the age of 14 and about 10% of children aged five to 16 in Great Britain may have a clinically diagnosable mental health problem.

I realise after my interview with Strategia CEO, Stephen Sharp, that comprehending what he and the team are trying to do is tough.

That’s because it requires an unpleasant admission that – despite the backdrop of grim statistics – kids are being failed by what’s currently in place and things seem to be getting worse. 

It’s not that the idea of using an AI-powered avatar to help children with their mental health is better than face-to-face human interaction.

It’s that, for many right now there isn’t really a lot of help available – few nets to catch this sort of thing early.

An image of a lonely boy looking out from a rain-streaked glass balcony
Strategia has create My Friend to help address mental health issues in children

building solutions

“Strategia was set up to create innovative technology in areas such as health, education, sustainability and the environment,” said Stephen.

“I spent about 40 years working in investment banking technology and had a good career in that.

“But I wanted to do something that could give back to society, that would help people in need.

“A colleague of mine who works in Dubai had been talking to a school out there about something completely different but there were some proper horrors that really resonated with him.

“So we started talking about how we could build a solution – an application – that might help kids in school. 

“We did some research and found there were lots of text-based things where kids could  send questions and get answers.

“But then, the next thing was they were being told they should talk to a psychologist for $150 an hour.

“We decided we didn’t want to go down that path. Instead, we’ve been working with conversational artificial intelligence since January.

“AI is transformational and we’ve got to the point where we’re running a pilot in a number of countries with children talking to our app and getting the right responses.

“It’s built on the back of ChatGPT – as everything is these days – but we’ve created the model in the middle, which controls the input and output. It’s always supportive, passive and acts as a friend.”

A girl sits alone reading a textbook in a classroom
My Friend offers children a way to interface with their school through an AI-powered app

branding My Friend

Specifically, My Friend features Kano, an avatar designed to appeal to the app’s audience of eight-to-12-year-olds.

“We’ve gone with a non-gendered super hero teddy bear and his pet dog,” said Stephen.

“We didn’t want there to be any gender or race barriers to using the app or to get involved with political issues in what we’re doing. 

“The platform works in partnership with a child’s school. Staff can monitor the conversations a child has with it so, if a kid is being naughty in class, for example, they might be able to see why.

“It’s important, of course, that the children know this up front – that they’re aware their issues can be addressed.

“The platform forms a neutral, objective interface between the child and the school and removes any bias. 

“It’s also designed to remove any concern a child might have about talking to an adult if they have a problem. 

“With My Friend, they’re talking to a character who’s on their wavelength.

“It’s not just communicating about their challenges either – during testing, children have asked Kano about dinosaurs, for example, and the platform can give them information like this too.

“At present the application is browser-based, but we’re working on turning it into an app which could be accessed via the iPads kids are routinely given.

“Today there are 740million children in primary schools – if we help only 0.01%, that’s beginning to change the way people think.”

Much has been written about the potential fragility of AI – it’s capacity to simply make up plausible-sounding facts and present them as truth in what the tech community charmingly refer to as “hallucinations”. 

But the Strategia is well aware of the potential pitfalls and believes it has created enough safeguards and guide rails to prevent My Friend pushing out nonsense.

A boy sits alone with a teddy bear on some wooden planks
Mental health issues can start early in childhood

safeguarding My Friend’s users

“We’ve been really prescriptive about the responses it gives,” said Stephen.

“If a kid wants help, the app will seek to understand what the problem is and present a congenial approach to the conversation.

“Everything we’ve seen it produce has been accurate – we’ve asked it all kinds of nasty things, including whether it will help build a bomb and we’ve always had the right responses.

“In that case, it simply told me it was illegal and changed the subject. 

“We’re precise in what we do, so our first question was how we get the technology to stay honest and protect the children using it.”

My Friend is still at the testing phase so Stephen and the team don’t yet have all the answers.

They’re still working on how schools will use the platform, which might see conversations colour-coded to help organisations identify potential problems – but feedback has been very positive.

Stephen was keen to stress that no personal data on the children is collected by Strategia, with only the schools able to see who is talking to Kano. 

Based at Level39 since October, the team is keen to collaborate locally as the project unfolds.

tacking a range of issues with My Friend

“We’re trying to build something that can address a whole spectrum of problems children face,” said Stephen.

“I live in a small village in Buckinghamshire and, until I spoke to a local school, didn’t realise the poverty in what I thought was an affluent area. 

“There, a single parent might have three jobs – their child might have to go to school alone, come back alone and cook their own tea.

“If that’s a seven-year-old, for example, that neglect is frightening.

“For children everyday life can be a problem and we want to help.

“If we save one life by doing this, it will be worthwhile.”

key details

You can find out more about Strategia Data Sciences and My Friend via the company’s website as it continues to develop and trial the technology.

Find out more about Strategia Data Sciences here

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how to enter our prize draw

Entering the draw is easy – simply subscribe to Wharf Life’s free, fortnightly Wharf Whispers newsletter before June 25, 2024, for a chance to win.

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Read more: How Roe restaurant aims to attract 2,000 diners a day

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Canary Wharf: How Roe restaurant aims to build on Fallow success

We chat to James Robson of Roe about food, drink and serving up to 2,000 customers a day

Image shows the exterior of Roe restaurant at the base of the One Park Drive tower in Wood Wharf. It has a large terrace and overlooks the waters of nearby South Dock
Roe is located at the base of One Park Drive in Canary Wharf’s Wood Wharf

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“It’s pretty simple,” said James Robson, in answer to why the trio behind runaway central London success, Fallow, have opened Roe in Canary Wharf.

“The view and the terrace at One Park Drive are stunning.    

“You don’t get many terraces like this, with the sun catching it, from about 11am until late evening.

“We wanted to put a world class restaurant in a world class building.”

James is one third of a partnership that has seen much success in recent years.

Together with chefs Will Murray and Jack Croft, he opened nose-to-tail restaurant Fallow in St James, just down from Piccadilly Circus in 2021 to much acclaim and popularity.

Building on that success, they opened Fowl, a beak-to-feet chicken shop with a similar sustainable ethos, nearby.

But Roe is a very different animal, albeit also named for a species of deer.

First of all, it’s big – about double Fallow’s size and in east London rather than the city centre.

It’s tucked back off Water Street and opens out above Harbour Quay Gardens’ Boardwalk.

There’s an open kitchen, much marble, fixtures made of rebar, golden metalwork and a 3D printed plant-based sculpture, intended to recall the structure of a coral.  

Image shows James Robson of Roe restaurant, a bearded man with blue eyes wearing a light green hoodie in front of a black and white marble background
James Robson, one of the trio behind Roe restaurant in Canary Wharf

Building big at Roe

“It’s huge, it’s a beast – it’s one of the largest independent restaurants I’m aware of,” said James, himself no stranger to east London, having been born in Bow.

“We don’t know where the journey will go yet.

“It will be a fantastic place to come.

“We’ve got about 100 team members and I expect to end up with between 200 and 300 eventually. 

“We’re aiming to cater for 400-600 customers a day, and that could end up being 1,000 to 2,000 a day.

“We’re very organic in our approach to things like that.”

Capable of anything from 250 diners to 500 depending on configuration, Roe is the result of extensive thought and planning.

“Opening Fallow was wonderful, but it was intense – it was during lockdown and it was a rush,” said James.

“We had to get it open and everyone came together to make it happen.

“With this one, we’ve had time on our hands to get even more of the details right, so I feel pretty proud sitting here right now.”

An image of the interior of Roe restaurant in Canary Wharf featuring a large sculpture that looks like a coral in white and red hues
Roe’s interior features a large 3D printed, plant-based sculpture intended to recall the structure of a coral

Interior features

The team have transformed a spare concrete box, working with 30 contractors to deliver a finished restaurant.

The installation includes around 16 metres of aeroponic and hydroponic vertical farm that is already being used to grow ingredients for dishes and cocktails.

“The way I put it is that we’ll have about 300 plants growing at any one time, and we’ll be producing about £1,000 to £1,500 worth of produce a month – although this wouldn’t last more than a week with us,” said James. 

“What it does do is engage the team, some of whom will never have grown a vegetable in their lives.

“They come to work with us and this way, they get to understand those ingredients, they see things grow, they taste them straight from the vine and that does wonders for the team.

“That comes across in the business and hopefully this comes across to the customer. For me it’s about the team engaging with nature – the customers love it too. 

“We’re currently growing padron peppers, lemon verbena, thyme, basil and strawberries.”

An image of maitake Cornish pasty with walnut ketchup, costing £9 at Roe
Maitake Cornish pasty with walnut ketchup, £9 at Roe

What’s on the menu at Roe?

Vital, of course, to Roe’s reception will be its food, which comes with a focus on sharing dishes served with a side of sustainability.

Snacks include breaded mushooms, charcuterie and oysters, while small plates feature sea bream tartare, cuttlefish fried toast and lamb ribs. These range from £4-£21 and £9-£16 respectively. 

Skewers of white cabbage, venison, octopus and rare breed pork are available with prices ranging from £9-£13. Flatbreads come with either scallops, snail vindaloo or pumpkin and cost £10-£16.

Large plates include a venison and dairy cow burger, flamed siracha mussels and a baked potato, with prices from £14-£16 and there are also steaks from £26-£36 or at £11 per 100g. 

Feasting options for two or more include seafood, a mixed grill or Jacob’s ladder ribs for £75, £52 or £42 respectively.

It’s fair to say that taking the guidance of the waiting staff on what and how much to order is advised.

Helmed by head chef Jon Bowring – who, like founders Will and Jack, used to work at Dinner by Heston Blumenthal – the kitchen is a hive of activity at Roe.

An image of a nail vindaloo flatbread with mint yoghurt and coriander, costing £11 at the restaurant
A snail vindaloo flatbread with mint yoghurt and coriander, £11 at Roe

Full flavour

“Flavour is a massive thing for us,” said James.

“We’re not your average restaurant – it’s very intense, quality products served by a team that is relaxed, casual and happy – not pretentious in any way.

“People can expect great food. I’d really recommend people come and try us – our menu is so diverse. 

“It might be vindaloo flatbread with snails, our amazing breaded mushrooms, a fantastic Sunday lunch or our take on Fruits de Mer, which is nothing like the traditional version.

“What you will not get here is the mundane, a light salad, just chicken or just beef – you will get flavour.

“Personally I like to order a snack, a flatbread, some skewers and our banana dessert, which is one of the best I’ve ever tried.

“For a cocktail, my favourite is the Carrot Gimlet with No. 3 Gin – which divides people. We use sand carrots for the cordial that give it a lovely flavour.”

An image of breaded mushrooms with kombu and garlic mayonnaise costing £7 at the restaurant
Breaded mushrooms with kombu and garlic mayonnaise, £7 at Roe

Drinks, design and energy

Many of the drinks at the bar feature ingredients from Roe’s vertical farm.

Its signature drinks are all priced at £12 and include a Lemon Verbena Swizzle with vodka and lime and an Apple Sour with butterfuly sorrel, Buffalo Trace, green apple and egg white.

While food, drink and interior design all contribute to success in the restaurant industry, James said the sum of those parts was the important equation to consider. 

“A world-class restaurant is a combination of things,” he said.

“If we can be so bold – and we’re not there yet – it’s design and it’s people.

“There’s the team and the customers. It’s food and drink too. All those things together lead to energy, positivity and happiness.

“I’ve seen places that just have amazing service or just have amazing food or just have amazing design fail – but I’ve never seen a restaurant with that good energy go bust.

An image of cuttlefish fried toast with pork skin, sesame and chilli jam at Roe, costing £11
Cuttlefish fried toast with pork skin, sesame and chilli jam, £11 at Roe

“We’re here to give people a great experience and we’ll do all we can to do this in a timely manner.

“If you want to get in and out really quickly, we may not be the one for you.

“We work on atmosphere, on focus and on flavour.

“A lot of business is done at restaurants nowadays, so I would say we’re the place for a long lunch.”

Raring to go

“We’ve engaged with the neighbours a lot, which has been nice and they’ve been supportive and come back,” said James

“It feels like the start of the journey now.

“I don’t call this Canary Wharf, I call it Wood Wharf, east London.

“There’s a certain demographic that only know the estate for its tall financial towers, but the way it is now is that there are more £1,000 trainers and £200 T-shirts here than there are suits.

An image of the vertical farm at Roe in Canary Wharf with plants growing up a lit wall surrounded by rebar
Roe features a vertical farm, allowing staff to grow produce in the restaurant

“It’s a wonderful environment – it’s digital lifestylers and Instagrammers – there’s a really good energy to it.

“I think that message is lost when you just say ‘Canary Wharf’.

“It’s about getting across that there are thousands of residents here – not just people working in financial services.

“I would say the demographic we’re after is about 80% non-financial.

“Our main business is our neighbours, followed by destinational foodies, which is why the Elizabeth Line and Jubilee line are fantastic for us.

“We’re not the norm for this area. We bring another level of energy, and hopefully a level of flavour and excitement here.”

An image of a large dining table at the restaurant in Canary Wharf with place settings. Large golden light fittings hang above
Roe boast many dining areas including this long, semi-private table

key details

Roe is located on the ground floor of One Park Drive at Wood Wharf.

It is currently open Monday-Saturday from noon-11pm and from 11.30am-11pm on Sundays.

The restaurant operates a £50 per head cancellation policy if a booking is cancelled within 48 hours of the reservation.

Roe is located a short walk from the eastern exit of Canary Wharf’s Jubilee line and Elizabeth Line stations.

Find out more about Roe restaurant in Canary Wharf here

Read more: How YY London is office space fit for 2024 in Canary Wharf

Read Wharf Life’s e-edition here

Subscribe to our free Wharf Whispers newsletter here

- Jon Massey is co-founder and editorial director of Wharf Life and writes about a wide range of subjects in Canary Wharf, Docklands and east London - contact via jon.massey@wharf-life.com
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Property: How homes at The Perfume Factory offer access across the capital

NHG Homes’ shared ownership properties in Acton are close to both the Elizabeth Line and Central line

The Perfume Factory in Acton, seen here as an artist’s impression, is named for the former Elizabeth Arden factory site on which it sits

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Location is often put forward as the single most important thing to consider when purchasing a property.

But what does this really mean in London?

In a capital as vast and diverse as ours, crucial to a buyer’s decision will be a home’s proximity to different modes of public transport, enabling rapid access to all the city has to offer.

Take The Perfume Factory in North Acton, for example.

Here, NHG Homes is currently offering a collection of 60 homes for sale on a shared ownership basis – nothing especially remarkable in that.

However, these properties are located in a transport sweet spot.

Not only are they two minutes from North Acton Tube station, offering Central line services across the city, they’re also a little over 10 minutes’ walk from Acton Main Line Station.

A show home interior at the development

That means access to the Elizabeth Line and with it fast connectivity across the capital. 

From there, it’s 12 minutes to Tottenham Court Road for Soho and Oxford Street, 21 minutes to Heathrow Airport or 25 minutes all the way over to Canary Wharf in east London.

This promises a commute for Wharfers of less than 40 minutes door-to-door – enviable compared to many other areas.

Prices for the one and two-bedroom homes start at £108,750 and £121,250 respectively for 25% based on full market values of £435,000 and £485,000.

The entry level property could be purchased with a deposit of less than £5,500.

So what can buyers expect from The Perfume Factory apartments?

NHG Homes’ properties feature open-plan layouts with wood-effect floors and mirrored fitted wardrobes. 

Buyers will also get private balconies and fitted kitchens with energy fitted Bosch appliances.

These energy-efficient machines fit neatly into a wider focus on sustainability with the scheme also boasting cycle storage and communal spaces powered by the integrated solar panels.

Apartments start at £108,750 for a 25% share in a one-bedroom home

Purchasers will also enjoy access to landscaped, communal gardens on-site. 

 NHG Homes’ head of marketing and digital, Amie Triphook Cole, said: “North Acton is an up-and-coming part of London, which is already attracting many first-time buyers from all over the capital – including places like Canary Wharf – who are looking for a work life balance.  

“The area is set to experience continued growth in the coming years, making this a great time to purchase.  

“Homes at The Perfume Factory offer both comfort and practicality with high quality interiors, superb transport connections via the Elizabeth Line and Central line, and plenty of local amenities – ideal for first-time buyers looking to make the city their home.”

Local transport links might offer residents the option of rapidly travelling to multiple locations around London, but Acton has many attractions of its own too.

These include an array of local cafes, bars and restaurants such as the award-winning Stones Fish And Chips.

A little further afield, Westfield London and Ealing Broadway offer a wealth of places to eat, drink and shop.

There are also many green spaces to explore locally including North Acton playing fields, The Grand Union Canal and Pitschinger Park – home to rose gardens.

Why not look west when hunting for a way to get on the ladder? 

NHG Homes is currently offering £2,000 contribution towards moving in on the first 10 homes reserved by May 31, 2024

key details

NHG Homes is currently selling one and two-bedroom properties at The Perfume Factory in North Acton on a shared ownership basis.

Prices start at £108,750 and £121,250, respectively for 25%, both available with a 5% deposit.

Service charge rates are estimated at around £3.80 per sq ft. Rent is paid on the un-owned portion of the property.

NHG Homes is currently offering £2,000 contribution towards moving in on the first 10 homes reserved by May 31, 2024

Find out more about homes at The Perfume Factory here

Read more: How YY London is office space fit for 2024 in Canary Wharf

Read Wharf Life’s e-edition here

Subscribe to our free Wharf Whispers newsletter here

- Jon Massey is co-founder and editorial director of Wharf Life and writes about a wide range of subjects in Canary Wharf, Docklands and east London - contact via jon.massey@wharf-life.com
Subscribe To Wharf Life