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The Silverton offers shared ownership apartments through Aster

Royal Docks development near Pontoon Dock DLR in east London has affordable homes on sale

An artist's impression of The Silverton in Royal Docks - image by Aster Group
An artist’s impression of The Silverton in Royal Docks – image by Aster Group

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Regular readers of Wharf Life will already be familiar with Fairview New Homes’ development The Silverton in Royal Docks.

But aside from the private sale properties available, there is another way to buy an apartment at the project.

tell me more

Housing association Aster Group is marketing a selection of homes at The Silverton for purchase via shared ownership.

about the partner

Aster provides affordable housing across the south of England and in London.

Established in 1990 it has around £2.4billion of social housing assets, owning and maintaining some 37,000 properties.

The group reinvests profits from private sale and shared ownership to support the development of affordable homes, delivering hundreds to the market each year.

It currently has shared ownership homes on offer in 12 counties, with new and nearly new properties available.

what are they selling here?

A collection of shared ownership properties at The Silverton, ranging in size from one to three bedrooms.

Prices start at £88,750 for a 25% share of a one-bed, based on a full market value of £355,000.

For those able to secure a 95% mortgage, that could mean a deposit of £4,438 would be enough to make a purchase.

they say…

Amy Nettleton, Aster Group assistant development director sales and marketing, said: “We are thrilled to offer shared ownership homes at The Silverton, a prime location with fantastic commuter links. 

“This development provides an incredible opportunity for many who might have thought home buying in such a vibrant area was out of reach. 

“It’s exciting to see how shared ownership can open doors to the property ladder for so many.”

the area

The Silverton is within easy walking distance of Pontoon Dock DLR, offering direct connections to Woolwich, Canary Wharf and the City. 

Located to the south of the Royal Docks, the area is going through extensive regeneration at present.

Further schemes will be built along the Thames, adding to Royal Wharf and Riverscape, while a massive new residential development is underway at nearby Silvertown. 

Enhancing local connectivity, those plans include a new bridge across Royal Victoria Dock and upgrades to the DLR station to help cope with the expected influx of residents. 

Housing prices in the area are likely to rise over the coming years given this considerable investment and there are also benefits from being London’s only enterprise zone – a scheme designed to attract businesses to base themselves in E16.

Local amenities are plentiful and The Silverton is also within easy reach of the Woolwich Ferry, London City Airport and conference and exhibition centre, Excel London.

key details: shared ownership at The Silverton

Shared ownership properties at The Silverton are available through Aster Group with prices starting at £88,750 for a 25% share of a one-bed.

Call 01380 735 480 to register your interest or visit the group’s website.

Read more: SO Resi’s Kevin Sims on the advantages of shared ownership

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The Silverton promises buyers growth as Royal Docks regenerates

Why renters who are looking to buy are increasingly looking further east in London to find value

An artist's impression of The Silverton by Fairview New Homes
An artist’s impression of The Silverton by Fairview New Homes

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Price is the driver behind first-time buyers’ appetite for Royal Docks properties according to Fairview New Homes.

The developer, which is currently marketing The Silverton in E16’s North Woolwich Road, says renters looking to buy are increasingly heading further east.  

“The current climate means buyers are naturally looking for the best value for money when it comes to buying a home, especially those looking to join the property ladder,” said the company’s sales manager, Sohail Saiyed.

“While the Royal Docks is an emerging area and almost halfway through its major regeneration life cycle, it’s within easy reach of so many fantastic locations that offer everything young professionals are looking for. 

Royal Docks is significantly less expensive than the area around Canary Wharf
Royal Docks is significantly less expensive than the area around Canary Wharf

“Therefore, it’s no surprise that we’re seeing renters from Canary Wharf, Limehouse and the Isle Of Dogs buying here, as for a like-for-like property they’re saving over 20%.

“Given the ongoing regeneration and huge investment in the Royal Docks, I would expect this trend to gather pace and as a result drive up house prices, meaning now is the best time to invest in the area. 

“Due to its proximity to Canary Wharf, I would expect the area to follow a similar trajectory to the Isle Of Dogs, where house prices have risen by 82% over the last 20 years according to data from Foxtons.”

The estate agency’s numbers back up the argument.

It says the average asking price for a one-bed in the areas around Canary Wharf including Limehouse, Poplar, Blackwall and the Isle Of Dogs is £435,938.

For Royal Docks, that figure drops to £353,841 – a 19% difference and a potential saving of £82,000 for prospective buyers.

Homes come with fully fitted kitchens in open-plan living areas

The Silverton: attracting buyers

The Silverton itself is evidence of the trend.

More than a third of buyers at the scheme have come from addresses in E14 and Saiyed said that, with many working in the financial and insurance sectors not having to compromise on their lifestyles thanks to efficient transport links, it had proved popular.

By DLR via Pontoon Dock, Canary Wharf is about 20 minutes from the development or a 12-minute drive.

The scheme also enjoys direct links into the City and is within walking distance of London City Airport.

Billions of pounds are currently pouring into Royal Docks with many new homes, amenities and attractions expected to be built in the coming years. 

The Silverton’s location, however, puts it within easy reach of the cafés, restaurants and shops that have already taken up residence at nearby Royal Wharf including The Windjammer pub, brunch spot Little Hudson and Korean barbecue Keonbae.

It’s a neighbourhood that is continuing to change with much more to come including a new pedestrian bridge linking the north and south sides of Royal Victoria Dock as part of The Silvertown development, a similarly named scheme nearby.

For Sohail, it’s an area primed to appeal to an active demographic of buyers.

“40% of our reservations have come from people aged 30 or under, which is a further indication of how popular this area is proving with the younger generation,” said Sohail.

“It’s a neighbourhood where we’ll see young families grow and a sense of community establish itself even more in the years to come.

“While almost half of those living in the Royal Docks are renting, nearly all of our first-time buyers are 30 or younger, demonstrating that once financially able, east London’s younger generations are clearly keen to put down roots here.”

To help them do that, Fairview is currently offering 5% mortgage contributions on selected plots up to a maximum of £25,000 on reservations made by March 31, 2025.

Terms and conditions apply.

An artist's impression of winter gardens at The Silverton
An artist’s impression of winter gardens at The Silverton

key details: The Silverton

Prices at The Silverton start at £350,000 for a one-bed.

A selection of one, two and three-bedroom apartments and two, three and four-bedroom duplexes are available. 

Find out more about the development here

Read more: How Arc is bringing the ‘largest sauna in the UK to Canary Wharf

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Fairview set to launch homes at The Silverton and One Goodmayes

Developer will unveil schemes in Royal Docks and Seven Kings, benefiting from wider regeneration

Image shows The Silverton by Fairview, a grey brick block of flats with trees in the foreground
An artist’s impression of The Silverton by Fairview New Homes

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Alongside the attractions of an area and the specific amenities at an individual development, uppermost in buyers’ minds is a question – how smart am I being, placing my capital in this place? 

While none of us are capable of foretelling the future – who in the early 1980s, for example could have predicted the rise and success of Canary Wharf – we can consider the likely path an area’s fortunes will take.

This is clearly something Fairview New Homes is keenly attuned to as a developer.

Its Dock28 scheme in Woolwich, for instance, is well located for buyers to take advantage of the plethora of improvements that have arrived locally via neighbouring projects as well as those still in the pipeline.

It’s a theme that certainly flows into the company’s next development launch in June.

Image shows a computer generated scene of a roof terrace with plants in raised beds and views over the Thames in London
An artist’s impression of the roof terrace at The Silverton

Fairview prepares to launch The Silverton

The Silverton is a collection of 78 one, two, three and four bedroom apartments located just south of North Woolwich Road.

This means residents will benefit both from nearby Thames Barrier Park, but also the amenities of Royal Wharf – an extensive swathe of development by Ballymore, which boasts a pub, a pharmacy, shops, restaurants, cafes and a pier for Uber Boat By Thames Clippers River Bus services. 

The Silverton is also close to Ballymore’s UNEX site, which is expected to be developed in the coming years – part of the wider multi-billion pound regeneration of the Royal Docks.

Set to launch on June 1, 2024, Fairview’s scheme offers prices starting at £400,000, with all homes featuring private terraces, balconies or winter gardens. 

The scheme also boasts landscaped podium gardens, with some apartments also able to access a roof terrace on the ninth floor with views over the Thames.

Fairview New Homes sales manager, Sohail Saiyed, said: “The Royal Docks is one of London’s most exciting new neighbourhoods, with a huge amount of money invested in the area and more to come in the short and long-term future. 

“There’s already a thriving community here along with excellent transport links and all the amenities you could need.

“With average flat prices in the Royal Docks sitting at around £460,000, The Silverton represents real value with our homes starting at just £400,000. 

“We also work with a number of schemes such as Deposit Unlock and Own New to help give first-time buyers that little boost they might need to purchase.

“While we’ve always prided ourselves on primarily helping first-time buyers onto the ladder, with a wide range of different specifications, we’ve truly got something for everyone at The Silverton and with further regeneration planned in the coming years, buying in the area makes for a sound investment.”

The Silverton is located within easy walking distance of pontoon Dock and London City Airport DLR stations offering rapid connections to the City, Canary Wharf and Woolwich.

A computer generated image of Fairview New Homes' One Goodmayes scheme showing blocks of brick-clad apartments and landscaped gardens
An artist’s impression of One Goodmayes by Fairview New Homes

developer set to launch One Goodmayes

The Silverton isn’t the only development that Fairview is set to launch next month.

The company’s One Goodmayes scheme will be unveiled at an event on June 22, 2024, and aims to attract buyers east along the Elizabeth Line.

Located between Seven Kings and Goodmayes stations – a seven-minute walk east or west, respectively, the development will see a total of 102 new homes built

Studios, one-beds and two-beds will all be available, with prices starting at £275,000.

Each property comes with a private balcony or terrace and fully fitted kitchens with integrated appliances.

There’s also a communal roof terrace with views over London’s skyline for residents to access.

Sohail said: “Situated at the heart of the Crossrail corridor, Goodmayes is a rapidly up-and-coming neighbourhood with buying prospects rivalling the likes of neighbouring Stratford. 

“Officially launching on June 22, we are already seeing strong interest in the development from buyers and investors alike.

“We’re confident One Goodmayes represents real value in comparison to many other areas of London, without sacrificing on transport links or nearby amenities, making the development a great option for first-time buyers. 

“We’ll be able to welcome our first residents at One Goodmayes as early as September this year.” 

Locally, the area is surrounded by parks including Seven Kings and Goodmayes as well as South Park.

There’s also an extensive selection of amenities including shops, bars, restaurants and supermarkets.

The development’s proximity to the Elizabeth Line means residents can expect journeys of less than 30 minutes to Canary Wharf and Liverpool Street once at Seven Kings station.

That location also means direct access to areas such as Farringdon, Soho, Oxford Street and Paddington.

One Goodmayes is located between Goodmayes and Seven Kings stations on the Elizabeth Line

more on Fairview New Homes’ launches

The Silverton is set to launch on June 1, 2024, with prospective buyers able to book viewings and enjoy a glass of Champagne as they see what’s on offer.

Email silvertown.sales@fairview.co.uk or call 020 8131 4030 for more details.

One Goodmayes’ launch event will take place on June 22, 2024.

Email goodmayes.sales@fairview.co.uk or call 020 3603 2533 for more details.

Find out more about the developer’s projects here

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- Jon Massey is co-founder and editorial director of Wharf Life and writes about a wide range of subjects in Canary Wharf, Docklands and east London - contact via jon.massey@wharf-life.com
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Woolwich: How Dock28’s homes are focused on affordability in south-east London

Fairview New Homes apartments are located beside Royal Arsenal’s Broadwater canal

An artist’s impression of Dock28 with Canary Wharf in the background

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A focus on affordability is the overall philosophy driving Fairview New Homes’ approach to its latest scheme in Woolwich.

Homes at Dock28 are set to become available at the south-east London site from August 19 and the developer has brought them forward with low price points and running costs very much in mind.

Comprising 216 apartments, split into studio, one, two and three-bedroom homes, the scheme is located on the banks of the disused Broadwater canal.

This once served the industrial operations of the Royal Arsenal and meets the Thames to the north.

Sited about 16 minutes’ walk to the east of both Woolwich Elizabeth Line station and Royal Arsenal DLR and rail station, future residents will benefit from the widespread regeneration of the area as well as the multitude of improvements to the historic town centre.

Such developments mean those buying at Dock28 will be within 15 minutes of numerous pubs, bars and restaurants as well as the extensive cultural space of Woolwich Works and the many shops of the High Street.

Fairview New Homes sales manager, Sohail Saiyed, said: “When you look at this development and the way we have approached it, it’s a very affordable option.

“It’s set within a really lovely area – when you look at what’s happened here over the past few years, I think the location massively benefits from the nearby regeneration.

“What we’re offering – when you look locally at how much apartments are being marketed for – is very good value with the guide price for a studio starting at £275,000, one-beds from £297,000, two-beds from £390,000 and three-beds from £475,000.”

Homes at Dock28 will be located beside the Broadwater canal

These prices are markedly lower than those in the likes of Royal Docks or the Isle Of Dogs, with buyers able to save tens of thousands of pounds on similar sized properties.

Prospective buyers can also look forward to lower service charges, with Fairview taking a pared down approach to on-site amenities in favour of lower bills for residents.

Sohail said: “There will be a communal residents’ garden as well as a roof terrace for people to use, but Fairview’s approach is to try to make the homes we build as affordable as possible both to buy and in terms of the service charge.

“Amenities like gyms and concierge services mean higher bills, but we still put security at the heart of our designs with a two-step entry system so packages and mail can be delivered safely to the blocks.”

The apartments themselves aren’t short on features either with private balconies and patio spaces offering outdoor space.

The three-bedroom duplexes at the scheme will extend to more than 1,000sq ft of internal space too.

Fairview is currently marketing one, two and three-bedroom homes

“You have large windows throughout the apartments, a white matte finish on the walls, with premium painted doors, chrome handles and sun-bleached oak Amtico flooring in the living areas and grey carpets in the bedrooms,” said Sohail.

“In the kitchens, there are quartz, salt-and-pepper, worktops with dove grey doors to the units, fully integrated appliances including fridge-freezers, induction hobs, electric ovens, wall-mounted microwaves and free standing washer dryers in the storage cupboards.”

Some properties feature views of the Thames, while others take in the Canary Wharf skyline to the west – a reminder perhaps that the estate can be reached in less than half an hour, door-to-door thanks to the arrival of Crossrail.

The DLR offers access to Royal Docks and London City Airport, while trains offer trips to Greenwich, Deptford and London Bridge – not to mention the nearby Uber Boat By Thames Clippers river bus.

All in all, Dock28 is very well connected.

Read More: How Jon Hala in Canary Wharf became a family business

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- Jon Massey is co-founder and editorial director of Wharf Life and writes about a wide range of subjects in Canary Wharf, Docklands and east London - contact via jon.massey@wharf-life.com
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