Isle Of Dogs: How The Sushi Co has ambitions to spread throughout the UK

Brand intends to open 13 takeaway restaurants in 2022 serving sushi made to order without the chill

Sushi from The Sushi Co on the Isle Of Dogs
Sushi from The Sushi Co on the Isle Of Dogs – image Matt Grayson

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When branches of The Sushi Co have swept the nation, with outposts in every major city and restaurants every couple of miles in London, remember that it all started on the Isle Of Dogs.

The business opened its first restaurant and takeaway at the eastern tip of Westward Parade opposite Crossharbour DLR in January and already it’s one of three locations in the capital. 

Targeting rapid growth, with plans for at least 13 restaurants this year, its owners believe they’ve spotted a gap in the takeaway market and they’re moving fast to claim it as their territory.

“We already had a background in food, running pizza franchises,” said Sam Reddy, who oversees operations on the ground for The Sushi Co.

“We’d seen the trend for sushi and initially we thought we’d become franchisees but we decided to create our own brand instead. 

“Doing that gives you a lot more freedom – you are able to determine the quality of everything and you can make decisions much more quickly.

“Personally, two years ago, I’d never even tried sushi so we had to do a lot of research. We ate in so many places, we must have tried every brand in London.”

Peng Zheng and Sam Reddy of The Sushi Co
Peng Zheng, left, and Sam Reddy of The Sushi Co – image Matt Grayson

That included eating at the restaurant of Peng Zheng, whose food impressed so much that The Sushi Co approached him to join the project. 

“Peng has designed the whole menu from scratch,” said Sam. “He’s our head chef, so while we’re good at building the sites, finding the best suppliers and investing the money where it needs to be, he can concentrate on creating the right food.

“We told him our idea – to create a UK-wide brand – and he really liked it.”

Part of the reason for that is a shared commitment to the quality of the food. Walk into The Sushi Co’s Isle Of Dogs branch and you’ll see a chiller cabinet with a selection of drinks and a couple of cheery signs explaining that the kitchen hasn’t run out of food, but that all dishes are made to order.

“When we were doing our research, we realised there were lots of brands storing products in the fridge,” said Sam.

“But that’s not sushi. It should never be stored that way and you shouldn’t eat it chilled. It should be eaten warm and freshly made.

“That is what we do. It’s not instant, customers have to wait five or 10 minutes. But because they want to eat good quality sushi, they’re happy to do that.

“Whether a customer has come to the restaurant to collect the food, or it’s being given to a delivery driver, it’s all made and served to order.

“Top sushi restaurants would never put their products in the fridge, so why would we?”

While the first restaurant has some seating for diners to eat in, The Sushi Co has primarily been conceived as a takeaway and is available through Deliveroo, Uber Eats and Just Eat. 

Sam said: “Our main target is that customers should receive food from our restaurants in under 25 minutes.

“Our focus now is on scaling up because there’s nobody else in this market in terms of delivering fresh sushi. There are some independent restaurants, but we want to grow quickly.”

The Sushi Co is located on Westward Parade
The Sushi Co is located on Westward Parade – image Matt Grayson

With an eye on maximising accessibility, Peng and the team have developed a menu rich in sushi and sashimi but that also includes a range of poke bowls, gyoza dumplings and hot meals as an alternative to the core dishes.

“Some people think sushi isn’t for them, but it is for everyone,” said Sam.

“To be honest, I had that feeling two years ago, but not anymore and that’s because I experienced it.

“When people see that it’s raw, some wonder if it’s safe to eat, but our brand follows the highest standards of food hygiene.

“We think we’ve developed a really good product, quite different to pre-prepared boxes you might buy at the supermarket and now we just really want people to try it.

“Once people come to us, they will realise how much better sushi that hasn’t been chilled really is. 

“The feedback from customers has been really great – in the end you can’t build a business if the product isn’t right.”

All of the brand's sushi is made fresh, never chilled
All of the brand’s sushi is made fresh, never chilled – image Matt Grayson

As for the future, The Sushi Co plans to roll out branches across London first, with slightly larger outposts in big cities across the country being an ambition for the future.

Food-wise, having found its feet, there are also plans afoot to collaborate with chefs on signature dishes on a regular basis.

The brand serves an extensive range of sushi including nigiri, uramaki, hosomaki and futo maki as well as selection boxes. Hot dishes include the likes of curries, noodle dishes and soups.

“Personally I really like the prawn katsu, which is fried in breadcrumbs,” said Sam. 

“But I also really enjoy the rolls we offer, many of which come with special sauces that we also make in-house.

“I really like to eat sushi, but my wife doesn’t, so having that variety on the menu is very important because it means we offer something for everyone.

“Not every takeaway business does this but we think it’s essential.

“There’s still a lot to learn for us on this brand, of course, but the first two branches have been really, really successful and we’ve just opened the third so we’re very excited about the future.

“I really believe you can’t get the quality of food that we’re serving in any other fast food takeaway.

“Of course you can go to an expensive sushi restaurant, but many of our dishes are only £10-12 and we use top quality ingredients.”

The Sushi Co is trading on the Isle Of Dogs and in Chiswick and Holborn with branches in Woodford and Lewisham set to be open by May 9.

Expect to see quite a few popping up over the coming years.

The restaurant does have space to dine in
The restaurant does have space to dine in – image Matt Grayson

Read more: Market Hall Canary Wharf set to open on April 7, 2022

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Isle Of Dogs: Poplar Harca and FAHHA Landmark Pinnacle homes for less

Housing associations unveil show homes for shared properties in Europe’s tallest residential tower

The show homes have been dressed to show the apartments' potential
The show homes have been dressed to show the apartments’ potential

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The areas surrounding Canary Wharf and the estate itself aren’t exactly short of residential towers, but only one can lay claim to be the tallest in Europe.

Landmark Pinnacle stands at the head of West India South Dock, rising more than 230m into the sky.

While the majority of the properties in the tower are being sold privately, a collection of 70 apartments has been made available on a shared ownership basis.

Housing associations Poplar Harca and Funding Affordable Homes Housing Association (FAHHA) have taken on 35 each, with the former handling sales and marketing duties on behalf of both organisations.

Located in the lower third of the 75-storey building, the properties have been designed to offer views of either the sun rising in the morning in the east or setting in the west. 

Poplar Harca head of sales and marketing Helen Mason
Poplar Harca head of sales and marketing Helen Mason

Poplar Harca head of sales and marketing Helen Mason said: “Working with FAHHA, we have a total of about 40 one and two-bedroom apartments still available at Landmark Pinnacle for shared ownership.

Buyers can generally purchase between 25% and 75% and then pay a reduced rent on the remaining equity.

“The scheme is mainly targeting first-time buyers – single, professional business people or couples in full-time employment with a total household income of less than £90,000.

“You don’t have to be a first-time buyer, but you do have to be free of a mortgage and you can’t be on any other deeds to a property part-owned here or abroad. 

“All applicants are subject to a financial assessment to ensure the scheme is affordable and that their savings don’t push them over the threshold of being considered able to buy on the open market.”

Remaining properties at Landmark Pinnacle start at £135,000 for a 25% of a one-bedroom home with a market valuation of £540,000. Two-beds start at £188,750 for the same share.

Poplar Harca senior sales executive Ashton Wylie
Poplar Harca senior sales executive Ashton Wylie

Poplar Harca senior sales executive Ashton Wylie said: “When you actually look at the monthly outgoings on these properties it’s very reasonable, which people might not assume.

“It’s well worth looking into because it would cost a buyer between £1,504 and £1,638 per month to live in a one-bed and between £1,971 and £2,232 for a two-bed. That includes the rent and the mortgage on the portion of the property the buyer owns.

“We’ve kept the rents low – to 1.75% in comparison to a typical shared ownership rate of 2.75% to make sure these properties are affordable.”

Landmark Pinnacle is located within easy walking distance of all of Canary Wharf’s amenities and transport links.

“It’s an iconic building and the location is fantastic,” said Helen.

“For anyone working in the area, it has all that on its doorstep and the estate isn’t Monday-to-Friday any more – there’s so much going on at the weekends.

“There are lots of developments in the area, but people who have seen these apartments have been really pleased with the outlook, the specification and what’s on offer. They’ve been received really well.”

Apartments come with open-plan living areas, fully fitted kitchens with integrated appliances, rainfall showers in the bathrooms, climate control systems and floor-to-ceiling windows.

The one-bedroom homes also feature winter gardens that can be used for a variety of functions. 

The service charge covers access to the concierge service and the building’s indoor garden on the 27th floor as standard.

Unusually for shared ownership properties, buyers can also choose to opt to pay more and gain access to all of the building’s facilities, which include a private cinema, private dining rooms, 75th floor roof terraces, a lounge, a library and a residents’ gym.

The apartments feature an open-plan design
The apartments feature an open-plan design

“If you buy here, you’re buying into a lifestyle,” said Ashton. “We’ve had developments before that might have been amazing but didn’t offer shared ownership buyers the option to access the amenities.

“Here that doesn’t happen and because that’s possible it really allows people to live the lifestyle they want to. 

“Many of the people who have moved in have already expressed an interest in opting in when those facilities become available, which is set to be by next April. We expect more or less everyone to end up doing it.

“You can’t opt out again once you’ve opted in, but if someone buys a flat later on, they can always take up the offer then.”

Poplar Harca has show flats dressed and ready to view at the building. Under shared ownership, prospective buyers typically pay a 5% deposit on the share of the property they’re buying.

That means, for the cheapest home available at Landmark Pinnacle, saving up £6,750 to get a foot on the ladder.

Email sales.enquiries@poplarharca.co.uk or call 020 7538 6460 for more information

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Isle Of Dogs: Personal injury lawyer secures £1.25million settlement for client

Kidd Rapinet Solicitors’ Vashti Prescott explains the importance of seeking legal advice after an injury

Vashti Prescott is a personal injury lawyer at Kidd Rapinet
Vashti Prescott is a personal injury lawyer at Kidd Rapinet – image Matt Grayson

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Mohamed Morad didn’t know when he put his helmet on and climbed onto his motorbike on a summer’s day in 2016 that his life would change forever.

Born and bred in Egypt but with an Italian passport through his mother, he’d travelled to the UK in May 2015 in the hope of earning money to support his wife and child and their unborn baby.

With no home of his own he led a life taking odd jobs in bars and restaurants, sleeping on friends’ floors and sofas or paying for nights in budget hotels.

It was while working as a fast food delivery driver on that June day that disaster struck. A taxi pulled over illegally to drop off its fare and the passenger opened the rear door of the vehicle directly into Mohamed’s path.

It was the moment those riding bicycles and motorbikes on London’s streets live in fear of – an unexpected obstacle with no hope of avoiding it. 

Mohamed was knocked off his bike, sustaining very severe injuries that, after extensive surgery, left him permanently in a wheelchair with one leg stretched out in front of him. 

He developed chronic pain syndrome and remains on a cocktail of daily medication. He has suffered bouts of severe depression, often contemplating whether to take his own life.

Medical experts have unanimously agreed that nothing further can be done to ease his physical condition save an above the knee amputation, which for religious reasons Mohamed won’t consent to. His story is a snapshot of a life shattered in an instant by terrible injury.

The fight to get Mohamed compensation has been long and complex but, five years after his accident, Isle Of Dogs-based Kidd Rapinet Solicitors settled his claim for £1.25million this year – an amount that recognises that he will never work again.

Personal injury lawyer Vashti Prescott, who represented him, said: “Since his accident Mohamed has been reliant on other people for all of his basic needs.

“During the height of lockdown he went days alone in his apartment unwashed and dependent on volunteers to bring him food. 

“He lived in squalor and, in addition to the difficulties of his physical condition he has really severe psychological problems. He knows his wife and children are overseas and he hasn’t even seen the younger child other than by talking to them daily on his phone.

“Ahead of the conclusion of the claim and with the help of Kidd Rapinet’s immigration department we managed to bring Mohamed’s family to the UK in March.”

This however was deemed to be a change in circumstances by the Government which stopped his benefits, putting enormous financial pressure on the family.

“Mohamed wanted to settle for £1.25million and while the process has been long and difficult, we hope the outcome will help him and his family,” said Vashti.

“We will assist him in investing the compensation to ensure funds last well into his future.”

The Met Police report allowed the parties involved to be identified
The Met Police report allowed the parties involved to be identified

Kidd Rapinet, which has offices at Harbour Exchange, is sharing Mohamed’s story to raise awareness of the role lawyers can play in similar situations to ensure those who suffer injuries through no fault of their own receive the compensation that they deserve.

“They should immediately seek legal advice,” said Vashti. “If something like this does happen to you, it’s important to document your injuries in as much detail as possible.

“Keep a pain dairy. The way you feel changes overtime. You might have very severe acute pain, which might then become a dull ache. It’s important to be clear how an injury and its symptoms affect you and to record that.

“Compensation is not just based on the nature of an injury – one person might break their leg and make a fairly quick recovery.

“Another might sprain their ankle but then suffer symptoms that affect them on a day-to-day basis for much longer. In this case the second person would get more compensation.

“Also document medication, not just the kind of medicines but the dosages and how they change. People should also keep a record of losses as all this information will be useful to your lawyers later on.”

“A solicitor will look at your claim, make an assessment and decide whether they will take it on a no-win, no-fee basis.

“If they do decide to take on the claim it simply means they will act for you. If successful, they will then take a fee, which is capped by law at 25%, although we only charge 20%.

“That fee is only payable on past losses and pain and suffering. All of a client’s future losses, which in Mohamed’s case, for example, were a large proportion of the £1.25million, are ring-fenced.

“Had we not been successful in his claim, we would not have charged him anything at all.

“In Mohamed’s case we applied for the police report into the accident and we used that information to identify the various parties involved.

“That enabled us to bring a claim against the taxi’s insurance company, having established the vehicle had pulled over where it shouldn’t have done.

“You don’t just claim compensation for the injury – you look at loss of earnings, care costs and the hidden costs incurred as a result of it.

“The more serious a claim, generally speaking, the longer it will take. Normally by about three years the doctors know where you stand with a serious injury and whether there’s anything more that they can do for you or might be done to improve your prognosis.”

A solicitor will then fight your corner for the best possible level of compensation on the merits of the individual case. 

Vashti said she felt the law should go further for awards over a certain level, making it a legal requirement for a court-appointed, independent financial advisor to help claimants to ensure they invest the money they get sensibly to ensure it fulfils its purpose.

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Isle Of Dogs: London Horror Festival shows set to appear at The Space for the first time

The former church will host as series of productions as part of the 2021 festival from October 19-31

Birdwatching is set in a bitterly cold forest
Birdwatching is set in a bitterly cold forest
BIRDWATCHING
Miranda Barrett’s new one act play sees three young people engaged in making a horror film in the middle of a bitterly cold forest. Expect creeping dread punctuated by moments of terror as old hates and fears are laid bare as the light starts to die. 
Oct 22-24, times vary, £15
Livestream Oct 24, £10

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For those who enjoy the tingle of fear creeping up their spinal columns, there can be few places better to watch a chiller unfold than in the shadowy confines of a 162-year-old former church. 

So devotees of the sinister, rejoice –  for the first time in its 11-year history, a serious slice of the London Horror Festival, is set to carve up the foul and fetid air at The Space arts centre. Seven shows will grace the stage at the Isle Of Dogs venue from October 19-31, with many also livestreamed on specific dates. 

The Space’s artistic director Adam Hemming said: “This is the first year we’ve been involved and we’re very excited to be hosting these shows.

“We’ve been programming a bit of horror here and there for a while, so the venue is quite well set up for spooky shows.

“It’s a really mixed bag of work – what I really love about the festival is the different ways the artists involved are telling these stories.

“There are some pieces of new writing, there’s an LGBTQIA+ play, there’s a cabaret night and there are some one-person shows and an interactive piece by someone who works in gaming and has created an immersive work and then there’s a musical.

“One of the highlights will be the first show on the bill, One Man Poe is by an actor – Stephen Smith – who did The Black Cat earlier this year when we were still in lockdown and we couldn’t have audiences.

“He performed the play on Zoom, essentially as a one-shot film that followed him round the entire venue. He’s an incredible performer.

“The fact he’s doing four Edgar Allan Poe stories in one evening for this performance is going to be pretty extraordinary. 

“We’ve been livestreaming since the beginning of the year and we’ve seen some of the work produced this way nominated for awards so we’ve got really good at it. If you’re not able to get to The Space, it’s a really great option. It also means we can make the productions available for longer for people to access.”

The festival’s other productions will be performed at The Pleasance theatre in Islington.

Look out for these shows at The Space

Stephen Smith starts in One Man Poe
Stephen Smith starts in One Man Poe
ONE MAN POE 
Stephen Smith faithfully brings four of gothic horror godfather Edgar Allan Poe's tales to life using the original text from the 1840s. An insane asylum inmate describes a murder he has just committed, a prisoner undergoes torture in the dungeons of the Spanish Inquisition, a mad alcoholic shares his story and a man laments the loss of his lover when a raven visits his chamber.
Oct 29-31, times vary, £15
Nightmares is a horror musical to watch online
Nightmares is a horror musical to watch online
NIGHTMARES

This online watch-party allows audience members to gather virtually for a horror musical that tells the story of a man plagued by nightmares and visions who wakes with no memory of who he is or what he’s done. Nothing is what it seems and, naturally, there’s a corpse in the cellar. 
Oct 28, 6pm, £10
Expect magic, drugs and wolves in To Be A Bat
Expect magic, drugs and wolves in To Be A Bat
TO BE A BAT
This new play explores the unreality of magic, corrosive grief and a queer coming of age fractured by loss as Moi seeks to deal with the death of brother Jo through virtual modelling, drugs and consultation with a sometimes-wolf in a cemetery. 
Oct 29-31, times vary, £15
Livestream Oct 31, £10
Can you stop this happening?
Can you stop this happening?
STOP IT
This immersive experience was once a kids’ show that’s lost its nature to the decay of time. Via endless performances to dust and cobwebs the actors have gone mad, their minds tortured by nonsensical cues. Audience members are simply challenged to put a stop to it. 
Oct 29-31, times vary, £15
Glamour and creepy burlesque await
Glamour and creepy burlesque await
TALES OF THE CRYPT CABARET
Glamorous ghouls, creepy burlesque and art performance – what’s not to like? See Marquissa Darq disappear into a melting pot of plastic surgery, Gypsy Viva hiding a dark secret, Foxy Velour who isn’t what she seems and Lady Lazarus. Expect puppetry, nudity, videography and live acts. 
Oct 26-28, 8pm, £15
Livestream Oct 28, £10
James Swanton stars in Irving Undead
James Swanton stars in Irving Undead
IRVING UNDEAD
Join Henry Irving’s restless spirit as he tells the story of how he transformed himself from a stuttering, spindly country boy into the most formidable actor of the 19th century. This resurrection of the greatest horror star of his day comes from actor James Swanton – the story of a man unable to escape his monsters even in death.
Oct 22-24, times vary, £15

Livestream Oct 24, £10

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Isle Of Dogs: University Of Sunderland In London expands beyond Marsh Wall

Lynsey Bendon talks space at Harbour Exchange as growth follows increased student demand

Image shows the University Of Sunderland In London's Lynsey Bendon
The University Of Sunderland In London’s Lynsey Bendon

“We were shown a lot of different places, but this is where we want to be – it’s perfect – it works for us and it works for our students,” said Lynsey Bendon.

There’s excitement in the voice of the assistant director of operations and student experience at the University Of Sunderland In London as she talks about its expansion at Harbour Exchange on the Isle Of Dogs – a move that will allow it to keep up with demand for places while retaining the links it’s built in the area since its creation in 2012.

“It’s on the opposite side of the DLR tracks to our Marsh Wall site, so it’s very close by,” said Lynsey. “We’ve been able to start with a blank canvas to design what we need as a teaching space.

“It has flexible rooms and it’s a lovely environment in terms of group and study areas. We’ve listened to what our students need and want – everything down to having a kitchen that’s really accessible where they can make their own food but also meet with staff. We’re thrilled.

“It’s also really nice to be able to grow from where we are because the students love our location next to Canary Wharf and our connections to local businesses but also the food, culture and shopping.”

The expansion of the campus, which will see the university taking a whole floor at Harbour Exchange, has been driven by significant demand. 

More than 4,400 students attended courses at its Marsh Wall base over the past year, with 2,794 joining across four intakes since March 2020.

While about 10% are international – reflecting perhaps the university’s outward-looking stance, having opened a Hong Kong campus in 2017 – about 50% are drawn from nearby London boroughs.

“Our students are what we call in the industry ‘non-traditional’,” said Lynsey. ”The average age is 36 and we have 60-40 female to male split. 

“Our motto is that we’re a life-changing university and we like to think that our people don’t necessarily come to us straight from school, but with a measured decision that they want their lives to change, which we hope to facilitate.

“We quickly realised there was a demand here in London and we tailor our courses to our students – we don’t expect them to be 18, straight out of school.

“We expect them to have experience that they can talk about and build on. When we started, some of the courses were targeted that way, but we’ve rewritten them and developed them through talking to our students to meet their needs.

“Ultimately we want them to progress, we want them to do the best they can for themselves and to fulfil their potential.

“You can’t just teach something – you have to build it around them. Our students are very vocal, which is extremely helpful when you work in the role I do, because you need ongoing conversations. We want to be there, supporting them, to help them succeed.”

Lynsey, who joined the University Of Sunderland In London in January 2020, is well placed to have those conversations, having left school after her A-Levels.

She said: “I was then unemployed for a short time before going into the workforce. I worked in banking in London in the 1990s, which was a very interesting time. When I came to have my children, I realised that it wasn’t a career I could stay in, so I left the workforce for a bit.

“Then I went back as a part-time member of staff on the help desk at the University Of East London. After a few years I specialised as an international student adviser before joining London Metropolitan University as compliance and immigration manager in 2014.

“That was challenging and taught me a lot – but I realised that I wasn’t going to progress further in my career without higher qualifications and at that point I was very lucky to be able to participate in a postgraduate certificate through my employer at that time, with the University Of Nottingham.

“So I was there, at 39, looking at a blank sheet of paper, never having done a first degree, absolutely out of my depth, and I can completely relate to our students, when they get to that point.

“But it gave me so much, some fantastic experiences and it taught me so much academically – both how to write reports and also all those things you don’t necessarily associate with academic learning. It also gave me so much confidence that I could do these things.

“I always say the tears were worth it, but I had such a good time, it outweighed any difficulties and it enabled me to go into management.

“So, after becoming the international immigration manager at London Met, I became head of student services and, in January, came here. Then lockdown happened in March, so it’s been quite a year. I had to learn quickly because I’m also the Covid lead for the London campus.

“Fortunately, it’s a really vibrant place, and a really great community, so people were very forgiving when I asked the same question for the sixth or seventh time, because I didn’t quite understand what went where.

“Our student growth over the years has been pretty consistent so I don’t think our current figures are down to people looking for a new direction just as a result of Covid.

“In our admissions process, we speak to each student individually and help them to make sure they are taking the right decision for them.

“The pandemic has shown us aspects of strength in our teaching and other areas where we’ve been forced to introduce things that we’re going to keep. We’re lucky that we get lots of people coming to us through word-of-mouth – Mr X may come to sign up with us in September and then Mrs X will follow in April – and you only really get that if you’re giving people what they want and the best tools for success.”

The University Of Sunderland in London offers courses across four main areas – business and finance; tourism, hospitality and events; nursing and health and engineering at both undergraduate and postgraduate level. The campus also offers Master Of Business Administration degrees – MBAs.

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Isle Of Dogs: How east London author’s work introduces banking to children

Nithya Sridharan – writing as PecuniArt – has published her first book, titled The Magic Box

Isle Of Dogs author Nithya Sridharan – image Matt Grayson

“My grandparents were exceptionally good storytellers,” said Nithya Sridharan. “I grew up in a joint house in Bangalore, where they lived with me and my parents. Every night me and my sister would be packed off to them for a while and they would tell us stories.

“My grandmother was a mathematician and they would weave complex topics such as algebra and geometry into the stories, which were often about the village where they grew up. As city-bred girls, me and my sister were completely enchanted by them.”

The Isle Of Dogs-based writer recently published her first book – The Magic Box – a story that similarly seeks to educate as well as entertain, although drawing on Nithya’s wealth of experience working in the financial services industry in Canary Wharf, rather than maths.

“The story, which is aimed at children aged seven to 11, came from starting to think about how I could weave some key financial concepts into a fun, magical tale, which is also south Asian, because I wanted to bring that flavour into books,” she said.

“A lot of it comes from living and learning in that part of the world. The story is set in a tropical town called Lokpuram and it follows three children who are trying to solve a problem that involves money. There’s a magical character in the mix as well.

“Within the story there are a lot of concepts that are blended together, which makes it easier for kids intuitively to understand key financial ideas, such as how a bank works, what one is and how it has money.

“There’s one part of the book which I personally enjoyed writing, that is about central reserve banking. I don’t use the words, but the concept is there and it’s woven into the story.

“We start with the idea of a bank and how borrowers and lenders can come to such an institution – a place that connects them – and shows how the basic business of banking works.

“I also talk about interest rates as a fee, which you pay on top of what you borrow. If you think about the origins of banking, the idea has been around a long time, but not in the forms we see today.

“The word ‘bank’ comes from the word ‘panca’ in Italian, which means ‘bench’. It started with people sitting down and trying to put borrowers and lenders together.

“They used to have IOU notes, which later evolved into the money and currency that we know today.

“So these concepts have been around a long time and people intuitively understand them, even if they haven’t heard of the terms before.”

Writing under the name PecuniArt – a portmanteau of the Latin word for money and art – Nithya was driven to write her book to help boost people’s knowledge of the financial world. 

“I wrote the book because financial literacy is key to the world we live in – everybody uses money,” she said. “Recently there was a study which was done by the Pensions Institute, where they found that, if you look at the population of young adults, one third of them did not understand concepts like interest rates and inflation.

“I suspect lots of adults don’t understand either, even though these terms are constantly in the news.

“Research has shown children and young adults who are basically financially literate have an easier time in their lives – they’re better able to access low-cost loans, have better credit scores and less debt delinquency.

“I feel that with the world that we live in, if you know how to interact with money, what these concepts mean and what the economy is, then you’ll engage with it better, not just in terms of borrowing and lending, but also in terms of your own personal wealth and wellbeing. You’ll know what to do and what it means when the interest rates go down – you won’t get caught out by high interest payday lenders.

“The book is meant to be read as an introductory view of what a bank is, rather than as a detailed analysis of what the world is today.

“There is a section in the book – titled the concept check – where I talk about whether what happens in the story is real. I didn’t want to go into greater detail in terms of what you get from banks, or the stock market today, because I think that’s more advanced. 

“The whole point of the book is to introduce these concepts and, obviously, it’s a magical story, so it’s not intended to be taken literally.”

Nithya, who has lived on the Island for six years, said she hoped to foster a sense of inquisitiveness about the financial system in the minds of her young readers.

“I want them to understand the concepts, but also for them to be something kids are curious about,” she said.

“I’ve had some feedback from children who have read the book, and it’s interesting that some hadn’t thought about these ideas previously – they asked a lot of questions about how it all works.

“I also hope the story gives them enough information on what these concepts are, so that they can ask and engage with adults on all those questions, and find out more about them – that it makes them curious. The feedback I’ve had has been that the kids are very engaged with the magical aspects of The Magic Box.

“The very young ones are disappointed that this part isn’t real. What was very encouraging though, was that even young readers were interested in the subject after they had read the book. You might think that banking, economics and finance sound very technical and not easily accessible, but I’m pleasantly surprised people actually find them interesting – I was hoping for that outcome.

“This is definitely an area schools should be focusing more on. An element of financial literacy should be open to all.

“There are a lot of resources out there already – the Bank Of England, for example, has a financial education portal. While some schools are doing good work, I certainly believe there should be greater involvement from them in providing financial education.

“A study by the Organisation For Economic Co-operation And Development looked at financial literacy for kids across the globe in 22 countries and found that, in certain states, policy intervention was needed to increase those levels.”

While The Magic Box – available in paperback via Amazon priced at £9.99 and at selected bookshops in London – is PecuniArt’s first title, Nithya is already thinking about another book.

“For the next one I will think about how to break down a very complex concept, like the economy,” she said.

In the meantime Nithya will continue sharing posts about money and art for both adults and kids via her Instagram account – @pecuniart.

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Blackwall: Why Sweet Nothing Bakehouse at Republic offers more than just cake

Founder Beth Cardy has opened her brand’s first bricks and mortar premises in east London

Sweet Nothing Bakehouse founder Beth Cardy
Sweet Nothing Bakehouse founder Beth Cardy – image Matt Grayson

Readers in thrall to the tyranny of the sweet tooth take note, there’s a new player in town. Baker and entrepreneur Beth Cardy recently opened the doors to her first bricks and mortar premises at Republic.

Located just over the Aspen Way foorbridge from East India DLR station, Sweet Nothing Bakehouse serves up coffee from all-female Deptford-based roastery Lomond alongside an extensive array of cakes, tarts and pastries, plus milkshakes and soft-serve ice cream from Brick Lane’s own Dappa.

Decked out in pale pinks, subtle greens and blonde wood, pepped up with pot plants and dark metalwork it’s a light, inviting interior connected to a foliage-framed outdoor space via full-height plate glass windows. It all serves as a backdrop to the punchy aesthetic of Beth’s cakes which luxuriate under curls of buttercream icing, slices of dried fruit and the glamour of glitter-spritzed cherries. 

Little surprise perhaps, that she began her career in the world of fashion before making her way into the kitchen.

“Sweet Nothing started in Hackney, in my flat with my flatmates doing bespoke cakes,” said Beth, who runs the company as managing director.

“After school I went to Sheffield Hallam University and did a fashion degree. I wanted to do design – that was my dream. I moved to London to get into the industry, and realised that it wasn’t what I wanted at all.

“At university, you’re wrapped in cotton wool, you never have the real experience, so I moved into the  production side of the industry and started baking on the side.

“My mum’s actually a baker, working in the catering industry and, even when we were kids, she would just bake with us for fun.

“I found that I really enjoyed it, and I really liked cake as well, so that helped. So, I did a bit of research and enrolled on a one-day a week patisserie course.”

A selection of cakes on offer at the bakehouse
A selection of cakes on offer at the bakehouse – image Matt Grayson

Beth continued working in fashion while she trained, eventually leaving the industry to join Euphorium Bakery in Islington, which enabled her to gain the experience necessary to become qualified as a baker.

She said: “That was really hard work, getting up at half-three in the morning for a 5am start. I did that for three months – you don’t see anyone, you get up in the dark and it was not very sociable.

“I couldn’t go out at the weekends or see friends but it didn’t really put me off, I just wanted to work for myself and set my own hours. So that’s when I started Sweet Nothing in 2015, baking bespoke cakes from home.”

Working other jobs while she nurtured her brand, she made the move into events, buying and kitting out a former horse-box trailer to make the business mobile in 2016, going on to serve her products at corporate gigs for the likes of Microsoft, Paco Rabanne and Warner Brothers Studios.

“In 2017 I started looking for premises, because that’s where I always knew I wanted to go,” she said. “I didn’t always want to be in this trailer working at events, I wanted a bakery.

“It’s taken three years from finding something to actually opening because you need the right location and the right branding.

“A few places fell through, and then finally we decided to come to Republic. The unit we have is close to the DLR and gets the foot traffic in and out of the development. 

“We finally got it in March 2020 and opened on April 1 – that took 12 months because of the pandemic, which interrupted a lot of our plans, but we are here now and we want people to know we are open.”

The bakehouse serves Lomond coffee
The bakehouse serves Lomond coffee – image Matt Grayson

Sweet Nothing is constantly evolving and, as the business establishes itself, Beth is already looking to the future, near and far.

“We are a bakery and we have a bespoke cake service, which is a big part of the company – something we’ll probably end up expanding to be our main source of income,” she said. “As a female-led business we want to promote other small firms and our ethos is very much working with independent suppliers such as Dappa and Lomond.

“We don’t use any plastic and all of our cups are biodegradable. Or cutlery is disposable or wooden.

“Any plastic we do have is made from plants, so it doesn’t take 300 years to decompose, but 30 days instead.

“That was a big thing, because opening a bakery, we might have been adding to landfill – all those cups, those lids. Even before Covid a lot of people were getting into sustainability. Think how many restaurants and cafes and take-aways there are in the world and it’s unbelievable how much rubbish they generate.

“We have a food waste bin, so anything in the kitchen which is scrap goes in the bin and is then disposed of properly. 

“We’re also working with a company called Too Good To Go, which is basically an app, that offers magic bags – we fill them up with any pastries we can’t sell at the end of the day and they go out to customers. They don’t get to choose what’s in the bag, but it means we make our costs back on the pastries and we’re not generating wasted food.

“At Republic we have plans to start a brunch service, although we’re still finalising the menu.

“It’s likely to include pancakes, avocado on toast, poached eggs, waffles and the Croissant Benny, which is Eggs Benedict in a croissant.

“It will be very Australian-inspired and we’re hoping that will come together before the end of June.

“Eventually, I want to expand to other sites then maybe to start a  franchise eventually, but that’s a few years away.”

Outdoor space at Sweet Nothing Bakehouse
Outdoor space at Sweet Nothing Bakehouse – image Matt Grayson

For now, there are plenty of attractions for customers already in place, not least a range of newly launched loaf cakes.

“They have a filling inside, which is a bit of a surprise with lots of nice textures,” said Beth. 

“Overall, Sweet Nothing is very pink, Instagrammable but still classic – over the top but not too much – our products just look mouthwatering.

“My favourite thing to do is actually the bespoke cakes, which start at £36 for a five-inch one. 

“A customer will come to us and say they want pastels or stencilling and that’s the best thing, when you get to be creative and they are happy with the result.

“Running your own business is almost more stressful than working for other people, but in a good way.

“Eventually I want to step away from the everyday responsibilities of the business and start to expand it. I didn’t think I’d ever have the opportunity to have something like the bakery I’ve opened at Republic, to be honest.

“When I go home and have some time to myself, I think: ‘I did all that,’ and I’m so proud. Obviously it doesn’t happen overnight, but it is incredible. 

“I maybe thought I’d have a little place in a village, so to have this as my first premises is amazing and we can’t wait for more businesses to open here, which is good for all of us.” 

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Property: Why Alex Neil believes estate agency must be international and local

Matteo Congedo, regional manager for Canary Wharf and Docklands, talks service, sales and lets

Alex Neil regional manager Matteo Congedo
Alex Neil regional manager Matteo Congedo – image Matt Grayson

First established in 1984, when much of Docklands was still a derelict industrial wasteland, estate agency Alex Neil has stood the test of time, embracing the challenges of regeneration while growing and nimbly evolving to serve its ever-changing market.

Walk through the doors of its Canary Wharf and Docklands branch on Westferry Road and beneath the grey and copper of its branding you’ll find a business marketing properties in 65 different countries via 94 online portals – the kind of reach that would have been impossible 37 years ago.

“When we represent a vendor or a landlord, we do the very best we can to make sure they get maximum visibility in terms of marketing,” said regional manager Matteo Congedo.

“Because of Brexit and the fluctuations in the value of the pound, people overseas have seen that as an opportunity to invest in London and Canary Wharf is seen as one of the best places to be, so we’ve invested heavily in marketing all the properties we have internationally. That’s not something many agents can offer in London.

“But we also like to have a local presence – for example, we send out 300,000 printed supplements in the areas we cover as well and that reaches a different audience.

“We’re a modern agency, but that means using a range of different methods to make sure we cover as wide a demographic as possible. 

“One of the mistakes agencies make in terms of marketing is that they think one thing is going to work and they invest all their time and effort in that – social media, for instance. But what about people who don’t look at those platforms?

“What we’ve seen with video tours of properties during the pandemic, for example, is that because people are potentially committing themselves to a home for 30 years, they’re not going to do that if they only see it on a screen.

“It’s not like buying something on Amazon where if you don’t like it you can send it back. So during the pandemic we made sure we could continue physical viewings, equipping our staff with PPE, minimising time wasted.”

Operating from three locations in addition to Canary Wharf – Chiselhurst And Bromley, Bow And Bethnal Green and Rotherhithe And Bermondsey – the company covers Docklands, Kent, Essex and east and south-east London, marketing properties both to buy and rent.

Matteo said: “The sales market is very interesting at the moment because the only two things people were thinking about a couple of months ago were buying a place and working from home.

“At that time, because of the restrictions, buyers didn’t really have much opportunity to do anything else. With the easing, we’ve seen a bit of a drop in terms of viewings but a rise in terms of the quality of applicants – more serious buyers.

“Before we had people who were just looking around because there wasn’t much else to do.

“Now, as society opens up to other things – you can see family or friends you haven’t seen in a long time – those people who weren’t seriously committed to buying are doing those activities instead, rather than  searching for a property.

“That’s good for owners, because the time between putting a property on the market and getting an offer has fallen as a result.

“The way I see it, the average age of Canary Wharf residents is likely to drop. 

“Over the past year, families have started to be more open to other areas.  This area is great to live in but potentially doesn’t offer as much in terms of schools as some others. That’s what’s driven a lot of families to move to the outskirts of London.

“But, if you want to live in a cool place, walking distance to the office and the amenities of Canary Wharf and you want to be able to do lots of activities then it’s the place to be.

“I’m a true believer that Canary Wharf won’t struggle. Yes, over the past 15 months we’ve been through a lot and we’ll need a bit of time to adjust, but what Docklands offers is unparalleled compared to any other place in London. 

“People don’t want a long commute, especially if they’re working in financial services or for a big company where they’re doing very long hours in the office.

“The last thing you want to do after that is to go on a depressing journey on the Tube. It’s dark and dingy, especially in winter – an increasing number of people want to live close to work. 

“Also, what the buildings here offer in terms of facilities is very attractive – you have cinema rooms, swimming pools, concierge services and business hubs. The lifestyle here is completely different to how it was 20 years ago. 

“In terms of what’s popular, the older developments are really holding their ground because they offer a very large floorplan and that’s what people want. Then there are a lot of youngsters attracted by the new developments.”

Matteo says the rental market will book in September – image Matt Grayson

Matteo said the rental market locally had been through a rollercoaster of a year with the pandemic initially seeing tenants leaving the area but predicted a recovery would follow widespread return to offices.

He said: “We’ve seen Canary Wharf Group move into the build-to-rent market – a prime example being the Newfoundland building, which is just across the road from our office – that’s evidence of the demand for package deals where those renting pay a fixed price with bills included.

“We’re dealing with the Circus Apartments at Canary Riverside, which is another build-to-rent scheme  of 46 apartments, all offering luxury living because that fits with the calibre of people the area is attracing at the moment. 

“When people were not allowed in the offices, we did see a migration away but things are picking up and I think we’re going to have a boom around September when a large proportion of Canary Wharf workers are expected back in the office.

“That’s what we’re preparing our team for. It’s reassuring because there’s a huge buy-to-let market locally with many investors putting money in from abroad.”

Matteo was also keen to stress that, while Alex Neil is very much a company that looks outward, its heart is firmly in the communities it operates in, donating a percentage of its fees to a chosen charity each year and welcoming collaboration with local organisations.

He said: “Estate agency is a people business. The agent should be someone embedded in the community – it’s very important that every viewing we do, every person we speak to, we give the best possible level of customer service because you never know who you’re dealing with.

“The tenant of today could be the buyer or the landlord of tomorrow. Because we’ve been here such a long time, we have people who perhaps began renting through us but are now looking to buy and are looking only through us because they have an expectation – they know we’re going to do the best we can.

“In the industry, you see a lot of pop-up shops, businesses that start up and then close down after a couple of years because they don’t really offer a service. We’ve been established since 1984 and that says a lot.

“This year both me and the firm’s director David Hatch will be running the London Marathon to raise money for Guy’s And St Thomas’ Kidney Patients Association. We’d love to raise as much money as possible. As a company we try to do as much for charity as we can.

“An estate agency should be part of its community –  a point of contact if you need anything. 

“For example, we just bought a greenhouse for a girls school in Chiselhurst so they can grow plants. It’s about giving something back to people locally.”

Call 020 7537 9859 or go to alexneil.com for more information about properties in the area or to pledge your support for Matteo and David’s efforts in the forthcoming London Marathon

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Isle Of Dogs: Tiny Tigers offers kids and adults space to play at South Quay Plaza

The cafe and soft play space has been inspired by the principles of Montessori and the owners’ son

Tiny Tigers play area – image by Matt Grayson

By Laura Enfield

An indoor play area filled with things to climb, slide down and play with sounds like every little kid’s fantasy. And three-year-old Nico Reckers-Ng is lucky enough to have parents who have made that dream come true by opening Tiny Tigers Cafe.

Set in South Quay Plaza, the soft play fun zone is inspired by their son’s favourite things and the principles of Montessori, which encourage less noisy gadgets and more open-ended play.

The bright, spacious unit is filled with padded structures to climb and slide down, but also a host of mostly wooden toys and puzzles chosen to foster independent and imaginative play.

“There might be the occasional electronic toy but most of what we put in is supposed to try to create this environment where we switch off from electronics and move towards this organic, natural heuristic play that children learn and develop from,” said mum Elaine Ng.

“There is a sensory mirror and balls, trains, instruments, some books and I play piano for the children, so we have impromptu sing-a-longs.”

Nico gets to run amok in the play area when it is not in use and joins his mum for sessions, which has helped her stick to limited screen time during the pandemic.

Following Montessori ideals, TV is a rare treat and even during lockdown she avoided working in front of him, instead logging on after he went to bed and working until 1am to catch up on various tasks and cafe logistics.

“If I’m on my computer he just wants to climb on my lap and see what I’m doing,” said the former coder, who now works in wealth management for an American bank. “I try not to show him stuff on my phone either, so he doesn’t think it’s this amazing YouTube box.

“It’s tough because sometimes you would love to just throw them in front of the TV but, what I have found is, it’s quite addictive and they will ask for more and, if you try to engage with them, they are not interested. 

“Whereas, when I’m playing with my son, he’s making things up and there’s a much more natural type of development that happens.

“I completely understand why people use TV and there’s no judgement at all, but we didn’t have TV for thousands of years and now when I’m on the tube and everyone is on their screens, I wonder what that means for social interaction and behaviour.

“Social media will have a lot of responsibility for the mental health of our children, things like filters and how quickly they grow up, scare me.”

Nico tries out some of the equipment – image Matt Grayson

Elaine wants Tiny Tigers to help children become interested in the world around them. Classes in baby massage, baby sensory and Frog Prince music sessions have just launched and she is planning special events to celebrate the area’s multiculturalism, such as marking Eid and Black History Month.

Elaine is Malaysian Chinese, her husband, Thomas Reckers, is Czech German and the couple would love to bring their cultures to the cafe through language classes.

“I love London because it is so multicultural,” said Elaine, who grew up between the capital and Malaysia.

“If you move to France you become French whereas in the UK you grow up being British but being aware of your own culture because we celebrate Ramadan, Eid, Diwali, Chinese New Year all these things. When I’m in London it doesn’t matter that I’m not white and I think that’s important for my son. I don’t want him to feel like an outsider.”

She and Thomas both work full time in finance and run the cafe in their spare time. And there have been more than the usual fun-filled ups and downs at the play area. The business was two years in the planning and finally opened last October, only to close again for five months when the second lockdown arrived.

It reopened again on May 17 with sessions limited to eight children and 45 minutes so staff are able to clean the play equipment thoroughly between each use.

“Nothing ever happens overnight is my long lesson after this,” said Elaine. “It’s been a huge learning curve and very hands-on, which we can do because we only wanted to open one place. If we were a big chain we would have just thrown money at it.”

The couple are running the cafe as a passion project rather than a money maker and Elaine said: “We would like it to break even at least, because we have put a lot of money and time into it. But, for us, it was more something that fitted into our philosophy of how we would like to bring up our son.”

Elaine said they wanted to keep costs down to make it as accessible as possible and help address the lack of facilities for the growing number of families on the Isle Of Dogs.

“Pre-maternity leave, I thought I would travel all over London with the baby, because that’s what I did before,” she said. “Actually, about 15 minutes from the flat was my maximum journey time. I was really disappointed by the lack of options on the island.

“In Canary Wharf the businesses are geared towards office workers and there’s not much space for prams, which I understand because they have to make their rent. I think people underestimate the number of families that are in the area and the infrastructure for them isn’t as strong here.”

Finding a suitable unit was a big challenge as the couple wanted to open something locally.

“Prior to Covid, I used to take Nico to central London for the Royal Opera House ballet class and its opera class and we would go to museums, art appreciation sessions and they were brilliant but just so much work,” said Elaine. “It was three hours of planning for a 45-minute session. We just wanted something more local.

“We wanted it to be financially viable, but also for the quality not to be compromised – that’s very important to me. 

“Every time we do something I think: ‘Would I be comfortable doing this with my son?’ If the answer is no, then I don’t want it in my unit.”

Elaine spent two years visiting play areas with Nico – Tiny Tigers encompasses all the elements he enjoys but also thoughtful facilities for adults. Aimed at kids aged up to five, it includes dedicated buggy parking, adult and toddler toilets and a separate changing room with a waist-level counter that has walls on three sides so babies can’t roll off.

Elaine bakes cakes for Tiny Tigers Herself – image Matt Grayson

Adult and child tickets cost £7, with non-crawling siblings allowed in for free. If children are old enough to play independently, parents are encouraged to sit in the cafe area and have a drink and relax. 

It serves Monmouth coffee, pastries from Paul Rhodes Bakery in Greenwich and food cooked fresh daily by the venue’s chef. Elaine bakes the cakes including a sugar-free option for kids and offers a toddler lunchbox for £4.

The volunteer with island-based charity Community Parents remembers struggling to play with her son when he was a baby and hopes the cafe can offer new parents the support she lacked.

“I didn’t know how much interaction to give him,” she said. “I went to Gymboree and just repeated what they did and I used to push him in the pram, talking to him about the weather. I felt like that crazy mum.

“I’m lucky to have a lot of support now, so that does take the pressure off me but I think it’s great when you can really interact with your children and I hope that’s what this place can offer.”

She also hopes it will fulfill their initial dream to give Nico a place to flourish.

“It’s a whole balancing act,” she said. “I don’t want my son to grow up thinking his parents were distracted by this. 

“We built this for him and we go there as much as we can because we love to be involved and I really enjoy talking to the parents. It’s so important to me that he feels loved and knows I’m there for him.”
Go to tinytigers.club for more information or to make a booking

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Isle Of Dogs: La Nina Caffe And Mercato brings Italian flavours to Pepper Street

Monica Olivieri has opened a coffee shop and grocery store complete with tastings and live music

Monica Olivieri has opened La Nina Caffe And Mercato – image Matt Grayson

“It would be amazing – if we could have the right support from Tower Hamlets Council, we could make the Isle Of Dogs a real food district,” said Monica Olivieri. The exuberant owner and creator of La Nina Caffe & Mercato is abuzz with ideas, when we meet to talk about its recent opening.

Located in Pepper Street on the western side of Glengall Bridge, Monica’s shop and cafe is decked out in white furniture and natural wood, completely packed with Italian produce, ready-to-cook meals and savoury and sweet treats to consume on the premises or take elsewhere.

Like the cheery looking sausage dog-shaped draft excluder that holds open La Nina’s door, it’s playful – with art on the walls and an ebullience that matches its owner.

“It was born during the first lockdown,” said Monica. “I’m a marketing and events expert, mainly working in food but with the pandemic I was completely closed. I couldn’t do anything, because I usually work with chefs and restaurants, and they were shut and events were banned.

“So I said: ‘Let’s do something’. I moved to the Isle Of Dogs four years ago and, at home, I have art, good food and good music and I just wanted to take it out and put it along the street for the community.

“I grew up in my grandmother’s shop in the province of Lecce in Italy and I’d always had these feelings to create something similar here on the Island – something authentic, familiar but with my spirit in it.”

UPCOMING GIGS AT LA NINA CAFFE AND MERCATO in 2021

June 4
E&E Acoustic Duo, Guitar and piano

June 11
Mackerel Skies, Guitar and percussion

June 18
Mariska Martina, Guitar and piano

June 25
Cinelli Brothers, Guitar and percussion

With branding drawn from an old family photo of Monica on her grandmother’s hip, the celebration of family is clear, but the logo is also an expression of deeper roots.

“My grandmother Joanna opened her first shop in my home town – a very tiny village in Lecce – just after the Second World War, so I consider her an entrepreneur,” said Monica.

“In Italy you have Joanna, then Joannina and the nickname is Nina, so that’s where the name of my shop comes from.

“My grandmother was a businesswoman. She started selling paper and pencils, because she was living in front of a school and understood the demand.

“Then, after that, she started to sell pasta, vegetables, clothes, everything. I grew up inside that shop and for me it was like a funfair because I could eat everything.

“My grandma was probably the first to have a TV in the village and, every time we were watching, there was advertising going on often for biscuits or chocolate or whatever.

“She’d ask me and my sisters which we wanted to eat and then she’d buy them so we could try and decide whether to stock them. I think that’s where my interest in marketing came from.”

La Nina offers a wide range of produce from across Italy – image by Matt Grayson

Monica’s career has seen her working with numerous chefs and restaurants as well as for big brands such as Hard Rock Cafe, Starbucks and Ducati. Islanders may also be familiar with Carbonara Day In London, which saw more than 3,000 people come to Mudchute Park And Farm to enjoy the classic Italian dish in 2019 and is set for a second physical edition this year. 

For now, however, her focus is on establishing La Nina with an energetic   programme of events and a monthly roving spotlight on different Italian regions. 

“In the shop, customers will find cheese, salami, pasta, tomatoes and olive oil,” said Monica. “We pick some products where we know the producers, have visited them, and stock others recommended by friends of friends.

“We want people to try gourmet food and to understand that it is not always expensive – for customers to take advice from us because, for example, you can buy good quality olive oil without spending a fortune.

“Eventually we want people to visit the farms and companies that produce these products so we can say to people: ‘If you like this, here’s a business card, go and stay there and eat there. This is how people gain a proper knowledge of food.

“Italian food is, of course, some thing that comes naturally to me because I eat it every day. When I speak with English people they often say they love Italian cuisine, but this doesn’t mean anything because our food is so varied. 

“Italy has 20 regions, so it’s wrong to say the food is just pasta and pizza. We are rich in vegetables and there are so many varieties of fish and different ways of eating meat.

“As a cuisine, it’s very diverse and very different, so my goal is to tell our customers about food from different parts of Italy, changing the focus each month.

“We’ve already looked at Puglia, Sardinia and Campana and in June we‘ll have Tuscany, with olive oil, wines and some special dishes available at the shop and online.

“We’ll also be launching our Pranzo Con Opera – a set lunch menu available to pre-book on Saturdays and Sundays with a performer from the Trinity Laban Conservatoire  Of Music And Dance. 

“In July we’ll move on to Veneto with a selection of products as well as launching Aperitivo Veneziano, serving spritz cocktails.”

Furnished in part with unwanted chairs and tables found on London’s streets by Monica, the space’s other key function is as a cafe, having opened for outdoor guests in April as lockdown restrictions eased. 

“Mercato, of course means market and caffe, because La Nina is a coffee shop,” said Monica. “We serve Italian coffee and only one size with no syrups or anything like that. 

“If people want to make their coffee sweeter, they can use sugar. It’s been going fantastically – we’ve had queues outside and we really love to invite people in.”

Each month there’s a special focus on a different region of Italy – image Matt Grayson

La Nina has also become a venue for live music, as Monica works to attract more people to a part of Pepper Street that has suffered mixed fortunes in recent years, with a busy programme of events.

“It should be more active,” she said. “I want it to be vivid – an honest food district like Brick Lane or Borough. I want it to come alive.

“In England attention has completely shifted onto food. People really know about the quality and authenticity of Italian food and I’m very happy about that.

“To complement that we have a very rich calendar in June including wine tastings on 10 and 17 and olive oil tastings on 18 and 25. 

“The space also acts as an art gallery and we have artist Stefano Pallara Vernissage introducing his exhibition on June 19. We’re also set to have a jewellery making workshop with glasses of wine for participants, hosted by Isle Of Dogs-based designer Yago on June 12.”

As well as working on the second edition of Carbonara Day In London, Monica’s ambition is to open a second venue – Tavola (table in English), which will have a kitchen to serve Italian food. Until then, watch this space, there’s bound to be something going on. 

La Nina also operates as an online shop with free delivery on the Isle Of Dogs for orders over £35. Ticket inquiries should be made in person at the shop or via its website. 

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